PAT Index™
PAT Index™
Adobe Marketing Cloud
Salesforce Marketing Cloud
AgilOne Predictive Marketing Cloud
HP Marketing Optimization
Oracle Marketing Cloud
Nielsen Marketing Cloud
IBM Interactive Marketing Solution
FICO Analytic Cloud
Marketo Engagement Marketing Platform
Teradata Marketing
Message Cloud
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Predictive Analytics Quadrant_1
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November 29, 2016

IBM Interactive Marketing Solution

IBM Interactive Marketing Solution : The IBM Interactive Marketing solution provides a set of capabilities to engage in newly personal, relevant marketing for inbound-outbound, online-offline, anytime, real-time world. Solution portfolio includes IBM Campaign,   IBM Interact, IBM eMessage, IBM Marketing Operations, IBM product recommendations, IBM Email Optimization and IBM LIVEmail.

IBM Campaign deliver personalized, relevant marketing messages across all touch points. IBM Interact determine, in real-time, the right message to present in inbound marketing channels. IBM eMessage engage customers and prospects with [...]

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November 29, 2016

Adobe Marketing Cloud

Adobe Marketing Cloud : Adobe Marketing Cloud is a set of marketing solutions to get deep insight into customers, build personalized campaigns and manage content and assets. The portfolio includes solutions for Analytics, Audience Manager, Campaign, Experience Manager, Media Optimizer, Primetime, Social and Target. Adobe Analytics is a set of tools for predictive and real-time analytics that can be integrated into third-party source which includes the Marketing Reports and Analytics, Ad hoc analysis and Insight applications. Adobe Target is for testing and targeting digital experiences and includes a user interface, built-in best practices, and robust [...]

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November 29, 2016

HP Marketing Optimization

HP Marketing Optimization : HP Marketing Optimization offers a range of single suite of apps designed to work together to help deliver compelling and consistent customer experiences across every channel. The Suite includes HP Exstream, HP Relate, HP TeamSite , HP MediaBin, HP Qfiniti , HP Explore, HP Optimost, HP Aurasma and HP Digital Marketing Hub. HP Exstream deliver multichannel communications that matter. HP TeamSite provides personalized web experiences. HP MediaBin Power the content with rich digital assets and HP Qfiniti deliver outstanding contact center interactions. HP Explore Power the decisions with market-leading multichannel analytics. HP [...]

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November 29, 2016

Salesforce Marketing Cloud

Salesforce Marketing Cloud : Salesforce Marketing Cloud helps to make the most of every customer interaction such as creating personalized, cross-channel customer journeys that deliver exceptional brand experiences. Salesforce Marketing Cloud provides Email, Mobile, and Web Marketing with ExactTarget, Social Media Marketing with Social Studio, Digital Advertising with, B2B Marketing Automation with Pardot. Features include Email marketing, Mobile messaging, Campaign management, Predictive Intelligence, Data and analytics, Social listening and analysis, Content marketing, Community engagement and social care, Media optimization and audience [...]

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October 27, 2016

AgilOne Predictive Marketing Cloud

AgilOne Predictive Marketing Cloud : AgilOne is a Predictive Marketing Cloud that helps retailers, large and small, create relevant omni-channel customer experiences by complete and accurate customer profiles, out of the box predictive models and turnkey campaigns across different channels. AgilOne puts turnkey predictive analysis, turnkey hyper targeted campaigns and complete and accurate customer profiles in the hands of any marketer. Features includes turnkey predictive models, audiences, campaigns, creative templates, holdout testing, built-in email and web personalization, as well as connectors to existing marketing technology vendors. The out of the [...]