IBM Interactive Marketing Solution : The IBM Interactive Marketing solution provides a set of capabilities to engage in newly personal, relevant marketing for inbound-outbound, online-offline, anytime, real-time world. Solution portfolio includes IBM Campaign,   IBM Interact, IBM eMessage, IBM Marketing Operations, IBM product recommendations, IBM Email Optimization and IBM LIVEmail.

IBM Campaign deliver personalized, relevant marketing messages across all touch points. IBM Interact determine, in real-time, the right message to present in inbound marketing channels. IBM eMessage engage customers and prospects with [...]

Adobe Marketing Cloud : Adobe Marketing Cloud is a set of marketing solutions to get deep insight into customers, build personalized campaigns and manage content and assets. The portfolio includes solutions for Analytics, Audience Manager, Campaign, Experience Manager, Media Optimizer, Primetime, Social and Target. Adobe Analytics is a set of tools for predictive and real-time analytics that can be integrated into third-party source which includes the Marketing Reports and Analytics, Ad hoc analysis and Insight applications. Adobe Target is for testing and targeting digital experiences and includes a user interface, built-in best practices, and robust [...]

HP Marketing Optimization : HP Marketing Optimization offers a range of single suite of apps designed to work together to help deliver compelling and consistent customer experiences across every channel. The Suite includes HP Exstream, HP Relate, HP TeamSite , HP MediaBin, HP Qfiniti , HP Explore, HP Optimost, HP Aurasma and HP Digital Marketing Hub. HP Exstream deliver multichannel communications that matter. HP TeamSite provides personalized web experiences. HP MediaBin Power the content with rich digital assets and HP Qfiniti deliver outstanding contact center interactions. HP Explore Power the decisions with market-leading multichannel analytics. HP [...]

Salesforce Marketing Cloud : Salesforce Marketing Cloud helps to make the most of every customer interaction such as creating personalized, cross-channel customer journeys that deliver exceptional brand experiences. Salesforce Marketing Cloud provides Email, Mobile, and Web Marketing with ExactTarget, Social Media Marketing with Social Studio, Digital Advertising with Social.com, B2B Marketing Automation with Pardot. Features include Email marketing, Mobile messaging, Campaign management, Predictive Intelligence, Data and analytics, Social listening and analysis, Content marketing, Community engagement and social care, Media optimization and audience [...]

AgilOne Predictive Marketing Cloud : AgilOne is a Predictive Marketing Cloud that helps retailers, large and small, create relevant omni-channel customer experiences by complete and accurate customer profiles, out of the box predictive models and turnkey campaigns across different channels. AgilOne puts turnkey predictive analysis, turnkey hyper targeted campaigns and complete and accurate customer profiles in the hands of any marketer. Features includes turnkey predictive models, audiences, campaigns, creative templates, holdout testing, built-in email and web personalization, as well as connectors to existing marketing technology vendors. The out of the [...]

The Message Cloud encompasses everything marketers desire with their digital strategies – enabling them to own every customer moment, with a decisioning engine that creates contextualized messages triggered by customer behavior, not by the marketer’s guess. It allows businesses to eradicate conversion kerbing obstacles, through smart and crowd insights, email, personalization and push messaging across any device – all on one powerful platform. SmartFocus empowers businesses to influence their valuable customer journeys, connecting and engaging with them at every treasured touch point.

SmartFocus provides [...]

Marketo Engagement Marketing Platform help marketers to master the art and science of digital marketing. Marketo deliver software that helps marketing understand its target audience, engage them as individuals on their terms, measure the impact of their marketing efforts, and manage the team for success.

Marketo Mobile Engagement allows marketers to drive lasting customer engagement by listening for customer behavior across web, social, email and advertising channels and communicating directly within the mobile environment. In addition, Marketo Mobile Engagement triggers communications across all other digital channels [...]

HubSpot inbound marketing and sales software helps businesses get found online, generate more inbound leads, and convert a higher percentage of those leads into paying customers. HubSpot’s software platform includes tools that allow professional marketers and small business owners to manage search engine optimization, blogging and social media, as well as landing pages, lead intelligence and marketing analytics.

Hubspot analytics lets to measure your entire marketing funnel in one place. From website traffic to customer acquisition, HubSpot’s integrated analytics tools provide all the metrics you need to be [...]