Web trends infinity platform has been developed to harness the power of big data to create the most impactful, integrated analytics and optimization solutions. Utilizing technologies such as Hadoop, Spark and Kafka users can ensure that customer data is set up for success. This platform generates about 13 billion events which Infinity ingests, processes and makes available to clients within about 40 milliseconds. It stores all data at the visitor level and does not lose a single event. Because of unlimited data accessibility and exploration it provides insights that users can trust. Infinity platform revolves six principles such as: real time which means [...]

VWO is an A/B testing and conversion optimization platform that enables businesses to research their visitors' behavior and optimize their websites to improve key business goals. VWO is an easy to use A/B testing tool that allows marketing professionals to create different versions of their websites and landing pages using a point-and-click editor (no HTML knowledge needed!) and then see which version produces maximum conversion rate or sales.Visual website Optimizer has the ability to conduct A/B testing. The software allow users to conduct their various tests so as to optimize their website performance. Users can see through the tests performed, about [...]

SiteSpect is leading the advancement of testing, targeting and personalization software that empowers the world’s most successful digital businesses to drive revenue growth, deepen customer engagements, and sharpen their competitive edge. The software enables users to perform A/B testing in order to optimize digital performance. SiteSpect digital optimization solution enables customers to test the entire user experience, from the front-end “look and feel” to the back-end functionality, and centrally manage those tests across channels, product lines, and business units. The software provides various multivariate testing tools to optimize revenues and [...]

Dynamic Yield SaaS solution empowers marketers, retailers, and publishers to test, manage and transform the complete customer journey, and drive immediate engagement and revenue without ever having to rely on IT. Dynamic Yield’s unified customer engagement platform helps marketers increase revenue by automatically personalizing each customer interaction across the web, mobile web, mobile apps and email. The company’s advanced customer segmentation engine uses machine learning to build actionable customer segments in real time, enabling marketers to take instant action via personalization, product/content recommendations, automatic optimization & [...]

Zarget provides Heatmaps & Clickmaps with very powerful visual maps which tell where your visitors have been clicking on your website.A/B testing your web pages will let you to find out what pages are working well for you and why.Split URL testing is used to contrast the user reactions to two different versions of the same site.Funnel Analysis test a series of pages that serve as a conversion path to see where your visitors drop off from the funnel. Comes with integrated heatmap and A/B testing modules. Heatmaps are graphical representations of web page click data. Whenever a user clicks on their site, a click is recorded. Heatmaps visually depict [...]