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Kissmetrics
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Kissmetrics

Overview
Synopsis

Kissmetrics is an analytics and conversion solution built to optimize marketing and to help marketers measure their impact. The products show exactly how people interact and respond, along with the flexibility to view both visitor behavior and campaign performance

Category

A/B Testing Software

Features

Funnel Report
People Report
Path Report
Metrics
Cohort Report
Revenue Report
A/B Testing
Power Report

License

Proprietary Software

Price

STARTUP
from $220/mo (up to 300k events) to $920/mo (for 10m events)
GROWTH
from $500/mo (up to 300k events) to $1200/mo (for 10m events)
POWER
from $700/mo (up to 300k events) to $1400/mo (for 10m events)

Pricing

Subscription

Free Trial

Available

Users Size

Small (<50 employees), Medium (50 to 1000 employees), Enterprise (>1001 employees)

Company

Kissmetrics

PAT Rating™ ( Beta)
Editor Rating
Aggregated User Rating
Rate Here
Ease of use
7.7
8.3
Features & Functionality
7.7
8.4
Advanced Features
7.6
9.2
Integration
7.6
9.0
Performance
7.5
8.7
Training
9.2
Customer Support
7.5
8.8
Implementation
Renew & Recommend
Bottom Line

Kissmetrics analyze shows you what’s working and what’s not, from start to finish, across devices. Engage prompts customers with the right interaction at the right moment. Kissmetrics scales with almost any business, as an end-to-end analytics solution or as an ad-hoc complement to an existing analytics infrastructure.

7.6
Editor Rating
8.8
Aggregated User Rating
1 rating
You have rated this

Kissmetrics tracks individual and group visitor behavior from their first anonymous visit, through each conversion, to their lifetime value. The reports give metrics to fully analyze and improve user’s business. Kissmetricks gives the tools to fix blind spots, maintain a 360-degree view, and strengthen marketing impact through 7 key reports.There are areas throughout websites where visitors do not complete the step that users want them to take. Segments the traffic to see who converts best and grow that ideal audience. Users can even export lists to contact specific segments with a tailored message.

Kissmetricks allows seeing how marketing activities influence signup rates or affect churn from month to month. Kissmetrics is a behavioral analytics system. It assigns web site visitors unique IDs and then tracks things like their clicks, pages visited, bounces (1-page visits followed by an exit), conversions (purchases/donations/registrations/signups/read times). It does this over time and allows users to create segments or "cohorts" for more effective targeted marketing.Engage allows users to target visitors specifically by how they arrived at user’s website, whether it is by marketing campaign or traffic referral source. Engage makes the design process simple – users can choose from five goal-based design templates to kickstart their optimization.An event is based on a user interaction or activity that users care and want to record. It can be simple as seeing a page, putting something into shopping cart, completing a registration, watching a video or doing an in-app purchase. Kissmetrics only reports the events that users have declared.

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Ease of use
Features & Functionality
Advanced Features
Integration
Performance
Training
Customer Support
Implementation
Renew & Recommend

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