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Top 22 Real Estate CRM Software
1

Top 22 Real Estate CRM Software

Real Estate CRM Software is a unified contact management system that helps the real estate professionals keep all the clients' information in one centralized database. Real Estate CRM Software helps the real estate agents collaborate easily with their partners because the information is stored in one place. It also enables the user to get a holistic view of the clients' touch points and have transparent interactions.

Real estate agents are able to view the conversions, appointments and all the activities on the website and the emails which increase faster response and follow-ups. The software automates the everyday tasks from sending follow up emails, capturing prospects from the websites and more. This enables the user to focus more on developing strong and long-lasting relationships with clients and close deals.

What are the Top Real Estate CRM Software: Streak, Pipedrive, Propertybase, Capsule CRM, Real Geeks, Contactually, CINC, Market Leader, Top Producer CRM, Rethink CRM, RealtyJuggler, Follow Up Boss, LionDesk, IXACT Contact, Boston Logic, ClientLook, BoomTown, Placester, Less Annoying CRM, ReferralMaker, CoStar Brokerage, Apptivo CRM, LeaseHawk, Apto are some of the Top Real Estate CRM Software.

You may like to read: How to Select the Best Real Estate CRM Software for Your Business

What are Real Estate CRM Software?

Real Estate CRM Software Features

Real Estate CRM Software Features

Real Estate CRM Software brings about greater efficiency and better client organization through integrated profiles. It also automates real estate marketing and sales tasks which helps strengthen customer connections. A Real Estate CRM Software helps the user to get immediate feedback about what works because it reports about open rates, links click-through rates among other helpful data. It also allows the user to make instant responses to client enquiries.

The basic feature of the Real Estate CRM Software is contact management. The platform should possess a contact management platform that can be customized to categorize persons by referring leads, clients, agents, competitors and partners. It should also allow the user to classify clients further into subcategories that can group clients into cold and warm leads, current and past clients or satisfied and highly satisfied clients among others. These tags help the user when making a ranked referrer tiers to generate more leads. Another key feature is the list management system.

The list management platform should help the user to customize database fields to build a list depending on deals, offers, events, third parties, transactional stage and commissions. The CRM system should allow the real estate agents to generate and attach property details, service reports and transaction documents that are synchronized with the listing to help the user create a comprehensive list with the relevant and vital documents attached to it. They can help the agents to get a quick overview of all the dealings and monitor progress.

Real Estate CRM software should also have an email platform. The email tool should have a pre-designed drip email campaigns for a variety of contacts, a bank of email templates with keywords in the industry and a monthly real estate newsletter. Another important feature is the software compatibility with other popular platforms. The CRM should be able to integrate to several other platforms.

The CRM should also be easy to use even for non-technical users. Another feature is the mobile capability. It should be cloud hosted; webs based or at least have online features. This can help the real estate agents to work even while on the move. It should also have control options which can allow the agent to access sales reports but prevents them from performing unwanted procedures like blocking financial statements, or downloading or forwarding the documents while in the field.

You may like to read: How to Select the Best Real Estate CRM Software for Your Business

Top Real Estate CRM Software

Streak, Pipedrive, Propertybase, Capsule CRM, Real Geeks, Contactually, CINC, Market Leader, Top Producer CRM, Rethink CRM, RealtyJuggler, Follow Up Boss, LionDesk, IXACT Contact, Boston Logic, ClientLook, BoomTown, Placester, Less Annoying CRM, ReferralMaker, CoStar Brokerage, Apptivo CRM, LeaseHawk, Apto are some of the Top Real Estate CRM Software
Top Real Estate CRM Software
PAT Index™
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
1

Streak

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Streak
Streak

Streak is a spreadsheet style CRM provider that makes data management and everyday processing functions easier. Streak is supported by both Google chrome and safari. It has a user friendly simple collaboration feature that permits the sharing of data within seconds. Users link their google IDs through open id without having to share any personal information with streak. It also provides a multipurpose feature that allows for management of different functions within Gmail so that you can multitask. Streak works with Google apps and provides a secure connection to you various accounts. It is easy to install as no IT…

Overview
Features

•Sales
•Product Dev
•Deal Flow
•Fundraising

Price

•$0 USD user/month
•STARTER •$19 USD user/month
•Most Popular Plan •CORPORATE $39 USD user/month
•ENTERPRISE $89 USD user/month

Website
What is best?

•Sales
•Product Dev
•Deal Flow

What are the benefits?

•Reach out to people at scale
•Track applicants where you actually talk to them
•Manage pipelines and team activity from one place

Bottom Line

Streak collaborate with a single click. Share contacts, email, files, and anything else needed to get the job done.

9.0
Editor Rating
8.3
Aggregated User Rating
4 ratings
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Streak

2

Pipedrive

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Pipedrive
Pipedrive

Pipedrive is a web-based Sales CRM and pipeline management solution that enables businesses to plan their sales activities and monitor deals. Built using activity-based selling methodology, Pipedrive streamlines every action involved in converting a potential deal into a successful sale. As a cloud-based application, the solution can be accessed from anywhere 24x7 using any web browser or dedicated mobile apps. Pipedrive provides sales personnel full visibility of different sales pipelines. A robust interface displays the progress stages for each deal with the complete details for next actionable items. The activity & goal feature allows users to track the pending activities…

Overview
Features

• Sales Forecasting & Reporting
• Pipeline Management
• Customizable Web Forms
• Sales Data Analyzer
• Simple & Effective Sales Reports
• SAML SSO (Single Sign-On)

Price

• Silver - $15-$18* / month per user
• Gold - $29-$34.50* / month per user
• Platinum - $75-$89.50* / month per user
*billed monthly

Website
What is best?

• Sales Forecasting & Reporting
• Pipeline Management
• Customizable Web Forms

What are the benefits?

• Identify Opportunities for Improvement
• Track & Test Sales Process
• Enter, Update & Find All Data in One View

Bottom Line

Pipedrive is a sales management tool designed to help small sales teams manage intricate or lengthy sales processes.

8.7
Editor Rating
8.7
Aggregated User Rating
8 ratings
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Pipedrive

3

Propertybase

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Propertybase
Propertybase

Propertybase is the leading real-estate CRM solution built entirely on the force.com software-as-a-service (SaaS) platform. Existing entirely in the cloud, it requires almost no IT investment or development from its users. Propertybase is a cloud-based Customer Relationship Management and marketing solution that caters to Real Estate brokers in businesses of all sizes. Key features include Marketing Automation, Sales Automation, Social CRM and Web Self-Service. Propertybase helps users manage contacts, documents and communications related to leads which can be organized in custom lists. Propertybase also allows users to set up customized, conditional notifications that are triggered automatically. Propertybase integrates with multiple…

Overview
Features

• Smart Target Lists
• Beautiful Template Library
• Easy CMAs & Fact Sheets
• Media File Management
• MLS Integration
• Built In Document Management
• Forms & Electronic Signature
• Real-Time Dashboards
• Visual Point-And-Click Report Builder

Price

• Company - $79 / month* per user
• Enterprise - $99 / month* per user
*billed annually

What is best?

• Smart Target Lists
• Beautiful Template Library
• Easy CMAs & Fact Sheets

What are the benefits?

• Send Personalized Email Campaigns
• Create & Send Comprehensive PDFs
• Graphically Visualize Key Information

Bottom Line

Propertybase offers real-estate-specific sales, marketing, and after-sales tools, and provides a complete front- and back-office application for real estate developers, brokers, and agents.

7.7
Editor Rating
8.6
Aggregated User Rating
5 ratings
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Propertybase

4

Capsule CRM

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CapsuleCRM
CapsuleCRM

Capsule CRM is a simple CRM system aiming to keep your business organized, improve your customer relationship, and to make the most of sales opportunities, all the while minimising user input. The contact page gives you a complete overview of a contact so that you can keep track of the people, companies and other organizations that you do business with and with the option to share contacts with co-workers ensuring a single up-to-date view of the contact. Use Capsule to track bids, deals, proposals and other opportunities. You also have the option to generate reports and extracts from the pipeline…

Overview
Features

•Track all history
•Attach documents
•Manage tasks
•Share with co-workers

Price

•Free
•Professional- $12 MONTH/USER

What is best?

•Track all history
•Attach documents
•Manage tasks

What are the benefits?

•Add notes and store emails by sending them from any email client into Capsule.
•Add and complete tasks that need to be done for each contact.
•Record the information you need about each contact.

Bottom Line

Capsule's RESTful API can be used by developers to create add-ons or to integrate Capsule with other applications. The API is implemented using XML or JSON over plain old HTTPS allowing developers to use existing tools and languages.

9.5
Editor Rating
8.4
Aggregated User Rating
5 ratings
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Capsule CRM

5

Real Geeks

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Real Geeks is a real estate lead generation service that offers lead generation websites, ad management, and CRM integration. It allows users to customize a lead generation website; track, segment, and follow up with leads; and monitor sales. The Company's mission is to combine innovative solutions and modern technology to improve the lives of Real Estate Professionals. Real Geeks is designed to have a high conversion rate. The user-friendly experience along with features like the interactive map, street view, saving multiple searches, tagging favorite properties plus the new property alerts keeps the leads coming back. User friendly CMS allows agents…

Overview
Features

• Robust Front End Design Editor
• Interactive Map Search
• Indexable IDX MLS Listings
• Automated Email Drip
• SSL Support (HTTPS)
• Idle Lead Reassignment
• Email Autoresponders

Price

• From $169 to $235 / month

What is best?

• Interactive Map Search
• Indexable IDX MLS Listings
• Automated Email Drip

What are the benefits?

• Increase Inbound Traffic
• Track & Convert Leads
• Manage Listings

Bottom Line

Real Geeks builds powerful, simple and easy-to-use software to help real estate professionals generate more business.

9.4
Editor Rating
6.3
Aggregated User Rating
18 ratings
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Real Geeks

6

Contactually

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Contactually, is a virtual assistant for email, and discovers opportunities in inbox by proactively suggesting the next steps to take with the most important contacts. Contactually helps to build stronger relationships with the people who can make the client successful by providing CRM like features to organize prospects and generate new leads. It provides a simple user interface and one click email and calendar integration they want. Contactually Dashboard provides recommended follow-ups, calendar events, and any upcoming tasks in a single place. It provides ability to reach out to key contacts, review previous interactions, and note the offline interactions such…

Overview
Features

•Everything you need to do your daily outreach in one place.
•Organize, track, and interact with key relationships
•Mass outreach with a personal touch.
•Teach Contactually to do the hard work for you
•Access pre-configured email templates, Buckets, Programs, and Pipelines.

What is best?

•Everything you need to do your daily outreach in one place.
•Organize, track, and interact with key relationships
•Mass outreach with a personal touch.

What are the benefits?

•Teach Contactually to do the hard work for you
•Access pre-configured email templates, Buckets, Programs, and Pipelines.

Bottom Line

Contactually currently integrates with Twitter. We automatically link your contact’s social media accounts to his or her contact profile, and will record messages received and sent via these social media services as follow-ups.

9.5
Editor Rating
7.1
Aggregated User Rating
13 ratings
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Contactually

7

CINC

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CINC was founded on the encouragement of some of the nation’s top brokers and mega-team leaders in order to address a gaping hole in real estate technology. In a few short years and several thousand clients later, CINC has become the fastest growing real estate technology platform in the industry to date. Built on a solid foundation of strong core values, CINC has built a team of dedicated, talented and passionate individuals that are 100% bought into the mission of providing real estate agents more closings, more efficiently with the best support and technology in an all-in-one conversion engine. Driven…

Overview
Features

• Automatic routing delivers leads to the agent who is the best fit
• Custom sub-domain for each team member to track individual performance
• Marketing and advertising tests constantly run to collect data and improve the collection of the lead’s information
• Plans builder is the most dynamic way to manage daily tasks and ensure nothing is missed

Price

• Contact the company for pricing details

What is best?

• Custom sub-domain for each team member to track individual performance
• Marketing and advertising tests constantly run to collect data and improve the collection of the lead’s information
• Plans builder is the most dynamic way to manage daily tasks and ensure nothing is missed

What are the benefits?

• Manage business & leads 24/7 with a mobile app
• Combine drip campaigns, email and texts with reminders
• Manage agents & the activity of their leads

Bottom Line

CINC is a real estate CRM and project management software that caters mid to large scale businesses, offering real estate agents a centralized platform where brokers can transact and collect leads from the software.

9.1
Editor Rating
7.1
Aggregated User Rating
7 ratings
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CINC

8

Market Leader

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Market Leader is a pioneer in lead generation and contact management systems and has been helping agents and teams manage, grow, and thrive since 1999. Market Leader proudly serves over 250,000 agents and teams across the United States and Canada. They are passionate about making agents more productive and more successful. Their mission is to make life-long customers through outstanding products, leads, education, and customer support. It helps make experience great with unparalleled training and support. It helps to generate and Convert Leads. The user can get training and best practices for generating new leads consistently and access to resources…

Overview
Features

• Agent& Team Tools
• Lead distribution
• Productivity tracking
• Intuitive Dashboard & Webinars
• Optimized for search engines (SEO & SEM) and lead conversion
• Real-time IDX updates/MLS feeds
• Unparalleled search capabilities
• Local market information
• Mobile first, responsive design

Price

• Contact MarketLeader for the pricing quote.

What is best?

• Respond quickly with automated text and email alerts.
• Get insight into the lead sources, website traffic, and conversions.
• Get all the leads in one place: Zillow, Trulia, Realtor.com, and other lead sources automatically delivered to the system.

What are the benefits?

• Generate leads and engage with leads and contacts including a customizable IDX website, CRM, and marketing design center.
• Empower the team with all of the features of agent tools plus lead distribution, productivity tracking, agent and team websites, and a sleek owner dashboard to manage it all.
• Ensure a steady stream of business throughout the year with a guaranteed number of exclusive leads delivered straight to the user and never shared.

Bottom Line

Market Leader is a pioneer in lead generation and contact management systems and has been helping agents and teams manage, grow, and thrive by making life-long customers through outstanding products, leads, education, and customer support.

8.9
Editor Rating
6.0
Aggregated User Rating
8 ratings
You have rated this

Market Leader

9

Top Producer CRM

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Top Producer is North America’s leading provider of marketing and lead generation systems for real estate professionals, offering a full range of leading-edge, integrated contact management, lead generation, lead incubation, postcard marketing and web marketing solutions. Poised for integration, Top Producer® is compatible with dozens of systems already used by today’s agent. Manage, send and attach documents to any of your contacts, listings or closings via Dropbox and Google Drive. Seamlessly sync contacts, calendars and email from Office 365, Outlook, iCal and Gmail into everyday workflows. Use popular email services like MailChimp and BombBomb to send email campaigns directly to…

Overview
Features

• Built-In Sales Buckets
• Email Templates & Action Plans
• Drip Marketing Campaigns
• Mortgage Calculator
• HTML Editor
• Site Stats & Reporting
• Responsive Control Panel

Price

• Transaction Pro Bundle - $100 / month
• Conversion Bundle - $96 / month
• Top Producer Bundle - $80 / month

What is best?

• Built-In Sales Buckets
• Email Templates & Action Plans
• Drip Marketing Campaigns

What are the benefits?

• Power Online Presence
• Personalize Follow-Ups
• Get a Clear View of Sales Pipeline

Bottom Line

Top Producer CRM allows companies to stay organized by simultaneously managing calls, appointments and email follow-up – always be on track, automatically.

8.7
Editor Rating
8.1
Aggregated User Rating
3 ratings
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Top Producer CRM

10

Rethink CRM

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REthink CRM is powered by world-class software-as-a-service (SaaS) infrastructure, Salesforce.com, which provides a multi-tenant architecture. REthink CRM was designed by commercial real estate professionals to help simplify and streamline the deal process, while allowing brokers to focus on what they do best- closing deals. Built on the world’s # 1 CRM platform- Salesforce.com, REthink CRM leverages the power of the force.com platform, which means you get best-in-class technology when it comes to commercial real estate software. REthink CRM allows CRE brokers to manage their entire deal lifecycle all in one platform in the cloud- from prospecting to deal management all…

Overview
Features

• Real-Time Stacking Plans
• Deal Pipeline Management
• CRE CRM Database
• GEOsearch Tool
• Drag & Drop Deal Cards
• Streamlined Inventory Management
• Listing Inquiries Reports
• Robust Reporting & Analytics

Price

• Broker - $50 / month* per user
• Enterprise - $75 / month* per user
* billed annually

What is best?

• Real-Time Stacking Plans
• Deal Pipeline Management
• CRE CRM Database

What are the benefits?

• Track & Measure Performance
• Quickly Log Calls & Follow-Ups
• Forecast Revenue

Bottom Line

With REthink CRM, brokers, owners, and investors have a complete, holistic view of their CRE business in one simple, easy-to-use platform with real-time analytics and reports with the click of a button.

8.5
Editor Rating
6.0
Aggregated User Rating
8 ratings
You have rated this

Rethink CRM

11

RealtyJuggler

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RealtyJuggler functions as an organizer for real estate agents, helping them to manage contacts, appointments, and leads in a master database that can be accessed by multiple users. Since 2004, tens of thousands of real estate professionals have relied on RealtyJuggler. While others create products that emphasize complexity and power, RealtyJuggler's focus is on simplicity. Other real-estate software vendors focused upon the "Top Producers", RealtyJuggler would focus upon the average agent. The software supports smart phone synchronization, which enables users to automatically change and update information in the database from other organizers. RealtyJuggler has the capability to feed leads from…

Overview
Features

• Rental management - rents, expenses, admin fees, and work orders
• Qualify prospects with 5 real-estate calculators including Mortgage Payments, Max Loan, and Rent-vs-Own
• Email and text message (SMS) notifications for appointments, new leads, and deadlines
• Comprehensive letter and E-Card Library suitable for bulk Email

Price

• Fixed - $99 / year per user

What is best?

• Qualify prospects with 5 real-estate calculators including Mortgage Payments, Max Loan, and Rent-vs-Own
• Email and text message (SMS) notifications for appointments, new leads, and deadlines
• Comprehensive letter and E-Card Library suitable for bulk Email

What are the benefits?

• Generate buyer leads
• Track prospects
•Upload scanned documents

Bottom Line

RealtyJuggler is a cloud-based customer relationship management software designed for real estate agencies and used by real estate professionals to track their prospects, buyers, listings, and closings.

8.2
Editor Rating
8.5
Aggregated User Rating
2 ratings
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RealtyJuggler

12

Follow Up Boss

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Follow Up Boss is the leading company to provide the solution for lead management to the real estate firms. Follow Up Boss is easy to use and is intuitive enough for basic tasks such as email logging, social media imports and lead management. Connect directly to the email inbox to automatically sync and log all emails exchanged in Follow Up Boss. Completely eliminate data entry when it comes to communicating with prospects by calling and texting through Follow Up Boss. Be laser focused while using Follow Up Boss Inbox by only viewing emails from leads and contacts, free of unwanted…

Overview
Features

• Never miss another opportunity with efficient inbound call handling
• Action plans can create automated follow up activity for each lead, ensuring consistency and accuracy for them
• Simple deal tracking to connect lead sources to closed deals and commission dollars
• Get instantly notified about new leads and text responses via push notifications

Price

•Team - $149 / month
• Established - $199 / month
• Growth - $299 / month
• Expansion - $499 / month

What is best?

• Action plans can create automated follow up activity for each lead, ensuring consistency and accuracy for them
• Simple deal tracking to connect lead sources to closed deals and commission dollars
• Get instantly notified about new leads and text responses via push notifications

What are the benefits?

• Make, record and log calls with a single click
• View each agent's activity
• Integrate seamlessly with Gmail inbox

Bottom Line

Follow Up Boss is a real estate software that helps track, organize and convert leads into clients from over 200 sources.

8.1
Editor Rating
8.8
Aggregated User Rating
4 ratings
You have rated this

Follow Up Boss

13

LionDesk

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LionDesk is a customer relationship management service prepared and designed for real estate professionals. Regarded as an efficient real estate management platform, LionDesk offers an all-in-one solution for realtors, teams, agents, brokers, and lenders. LionDesk helps users by organising their leads, prospects, and clients, and providing them the opportunity to close more deals or sales. The reason why it is referred to as an all-in-one solution is because it also offers marketing and transaction management tools. LionDesk features are video email and video texting. Through these functionalities, users will be able to send out video emails and video text messages…

Overview
Features

• Video Emails & Video Texting
• 3rd Party Lead Importing
• Property Management
• Contact management & Transaction management
• Text 2 Sell & Broker functions
• Auto-Responders & Lead Distribution
• Calender/task management
• Click to call & Power Dialer
• Enhanced Drip Campaigns
• Document Management
• Scheduled email and text &Texting manager
• Email Tracking & reporting
• Automatic Outbound Call Tracking
• Team Contact Sharing & Social Media Management
• Deal and Pipeline Management

Price

• For as much as $25 a month, LionDesk offers a professional contact management plan for all users.

What is best?

• Managing your texting activity is easy with a comprehensive view of all the contact conversations.
• Don’t just emails, with LionDesk, the campaigns can include automated texts messages and phone calls and can also track the phone calls, emails and other interactions.
• View enhanced reports on leads, create master Drip Campaigns to push to the Agents and have a global view of all deals, properties and contacts in the office.

What are the benefits?

• Automate the follow up process with LionDesk's drip marketing campaigns with custom templates.
• View reporting on which of the campaigns are working best, view open rates, click throughs and more.
• Never miss another task again with the LionDesk Property Plan tools.

Bottom Line

LionDesk is a customer relationship management service prepared and designed for real estate professionals and offers an all-in-one solution for realtors, teams, agents, brokers, and lenders.

7.7
Editor Rating
8.1
Aggregated User Rating
4 ratings
You have rated this

LionDesk

14

IXACT Contact

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IXACT Contact is an integrated CRM, Email Marketing, and Website solution designed specifically for real estate agents. IXACT Contact is an easy-to-use web-based real estate CRM that helps realtors stay organized and build lasting relationships with past clients, hot prospects and important referral sources. IXACT Contact makes it easy to stay in touch with clients in a way that's personalized, relevant and timely. Keep in touch easily and effectively with a "set it and forget it" professionally written and designed monthly e-Newsletter that's mobile friendly. Generate more leads with a beautifully designed personal website that looks great on all devices,…

Overview
Features

• Centralized Contact Management
• Rich Contact Profiles
• Flexible Contact Categorization & Search Functionality
• Automated Task & Appointment Reminder Emails
• Pre-Designed Reports
• Contact-Specific Keep in Touch Dashboard
• Concierge Setup Service
• Targeted Lead Nurture Drip Email Campaigns

Price

• $33 / month*
*billed annually

What is best?

• Centralized Contact Management
• Rich Contact Profiles
• Flexible Contact Categorization & Search Functionality

What are the benefits?

• Manage Marketing Events
• Generate Service Reports
• Upload Transaction-Related Documents

Bottom Line

With IXACT Contact, real estate agents can convert more leads into listings and attract more referrals and repeat business.

7.8
Editor Rating
8.2
Aggregated User Rating
2 ratings
You have rated this

IXACT Contact

15

Boston Logic

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The Boston Logic platform is proudly made in Boston, MA by talented software developers writing in the same coding language, used by companies like Twitter, Airbnb and Hulu. The Boston Logic platform is the industry's most comprehensive suite of digital tools to grow real estate business, manage leads, create a stand-out online brand, and close more deals. It’s a command center for your business that manages contacts, simplifies email marketing, integrates MLS search, and drives more repeat and referral business through the power of automation. The Boston Logic platform CRM is software built specifically for real estate professionals. The solution…

Overview
Features

• Pay-per-click Advertising targets highly specific segments in order to get the most qualified visitors to your site
• Extensive lead intelligence - IDX search tracking, Interactive lead visibility and lead scoring
• Full control over content and page creation with an intuitive user interface
• Direct response tools, including links to schedule a showing and learn more about a property

Price

• Starter - $39 / month per user

What is best?

• Extensive lead intelligence - IDX search tracking, Interactive lead visibility and lead scoring
• Full control over content and page creation with an intuitive user interface
• Direct response tools, including links to schedule a showing and learn more about a property

What are the benefits?

• Fully integrated private listings
• Deliver more value to your agents
• Generate more leads and more profitability

Bottom Line

The Boston Logic platform combines CRM, websites, content management, marketing automation and data management into one easy platform for real estate companies to manage their leads and digital marketing with ease.

7.7
Editor Rating
7.8
Aggregated User Rating
4 ratings
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Boston Logic

16

ClientLook

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ClientLook was built from the ground-up for commercial real estate professionals. It is a cloud-based CRM system that combines contact management, project collaboration and corporate social networking in one integrated solution. ClientLook is the only commercial real estate CRM software that includes a FREE team of Virtual Assistants that are standing by to handle your requests. Win more assignments by offering a whole new level of service. ClientLook is real estate contact management software at its core. It was created to help you build better relationships as easily as possible. With a unique approach to workflow and design, there’s no…

Overview
Features

• Electronic File Cabinet
• Deal Tracking & Client Collaboration
• Powerful Analytics & Dynamic Reports
• Listings Administration
• Collaborative War Room
• Online Lead Capture
• Contact & Property Searches

Price

• Annually - $69 / month
• Monthly - $89 / month

What is best?

• Electronic File Cabinet
• Deal Tracking & Client Collaboration
• Powerful Analytics & Dynamic Reports

What are the benefits?

• Manage Listings Company-Wide
• Tracks Deals and Your Pipeline
• Report to Clients

Bottom Line

ClientLook is the best commercial real estate software for brokers, investors, owners - it’s the simple, smart and intuitive solution.

7.7
Editor Rating
1.5
Aggregated User Rating
7 ratings
You have rated this

ClientLook

17

BoomTown

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Boomtown offers three core products which are Launch, grow and Advance. The Launch product is an entry tool to get the team off the ground, Grow is a complete system to cultivate the team & market and Advance is an enterprise platform for market expansion. The user can convert leads into real clients with the BoomTown platform. BoomTown isn’t just innovating on real estate software it is also building new lead generation technology to support the users goals. The lead activity is tracked to give the user predictive insights on top opportunities most likely to engage in conversation, follow the…

Overview
Features

• Transaction Management
• Mobile App
• Predictive CRM
• Success Management
• Lead Matching & Lead distribution
• SharkTank & Mojo Power Dialer
• Realtors Property Resource (RPR)
• Data & Analytics Powered by NAR
• Actionable Insights
• Smart Prospecting Tools
• Pipeline Management
• Dotloop Integration & Mojo Dialer

Price

• Contact BoomTown for the pricing details, request a demo.

What is best?

• Transaction Management
• Mobile App
• Predictive CRM

What are the benefits?

• Convert leads into real clients
• Know exactly who and when to call and build more connections, faster.
• Track and manage all the ongoing transactions from within BoomTown.

Bottom Line

Boomtown is a real estate software that is building new lead generation technology to support the real estate businesses goals and offers three core products which are Launch, grow and Advance.

7.7
Editor Rating
8.5
Aggregated User Rating
2 ratings
You have rated this

BoomTown

18

Placester

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Placester is a website builder designed specifically for real estate agents and brokers. It provides users with professional websites that have functionalities to perform marketing automation, lead capturing, team management, and website analytics. Placester is helping the real estate industry work smart by building software that “moves the industry online.” The Placester platform enables real estate agents, brokers, and brands to grow their businesses online and via mobile through seamless MLS integration, natural language search, and eye¬-catching visuals. In addition, Placester offers a wide range of apps and add¬-ons for high¬-impact email marketing, digital advertising campaigns, lead management and streamlining…

Overview
Features

• Dynamic Map Search
• Customizable Landing pages
• Advanced Lead Capture
• Email Marketing Tools
• IDX Listing Integration Capability
• Customizable Site Templates
• Agent Management Tools

Price

• Agent Pro - $99 / month
• Broker Pro - $199 / month

What is best?

• Customizable Landing pages
• Advanced Lead Capture
• Email Marketing Tools

What are the benefits?

• Drive More Traffic
• Communicate With More Leads
• Send Automated Follow-up Emails

Bottom Line

Placester helps real estate professionals increase sales and profits through beautiful, search engine-optimized websites and online marketing tools.

7.6
Editor Rating
3.7
Aggregated User Rating
10 ratings
You have rated this

Placester

19

Less Annoying CRM

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Less Annoying CRM is a straightforward customer relationship management solution that is built to address the CRM needs of small enterprises. Thousands of small businesses use Less Annoying CRM to manage contacts, track leads, and stay on top of follow-ups. The system delves on ease-of-use, transparent pricing, and free customer support. The platform is hosted in the cloud and can be configured easily, which means setup is quick and can be done within minutes. Less Annoying CRM delivers applications designed for effective contact management and sales force automation (SFA). The platform enables users to consolidate all of their customer information…

Overview
Features

• Contact Management
• Calendar and Tasks
• Leads and Pipelines
• Work with Multiple Users
• Easy Customization
• Hosted in the Cloud
• Log Email Conversations
• Easy Importing
• Daily Agenda Emails
• One-click Export

Price

• Less Annoying CRM offers a simple pricing of $10 per user per month. There are no upsells, no complicated plans, and no strings attached. Plus can try it free for 30 days.

What is best?

• Work with Multiple Users
• Easy Customization
• Hosted in the Cloud

What are the benefits?

• Users can quickly and effortlessly view the contact information of the person.
• Allows the sales and marketing teams to set their priorities and to make the right decision at any time.
• Offers a view of the summaries of all activities and access to all functions of the CRM

Bottom Line

Less Annoying CRM is a straightforward customer relationship management solution that is built to address the CRM needs of small enterprises to manage contacts, track leads, and stay on top of follow-ups.

7.5
Editor Rating
8.7
Aggregated User Rating
2 ratings
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Less Annoying CRM

20

ReferralMaker

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Referral maker is a robust real estate CRM for generating high quality leads. It helps one to stop chasing leads and financial & personal goals and personalized action steps are created for the user. It helps to always know who to contact, when to contact them and what to say, and generate a steady stream of referrals from people the user want to work with. It enables the user to take action of the day with preloaded activities telling the person who to call, who to write a note to, and who to go see (Pop-by). It helps one to…

Overview
Features

• Priority Action Center
• Relationships management
• Marketing management
• Calendar & To-Dos
• Intuitive Dashboard, CRM &Buffini Groups

Price

• Team Leader $49 per month (Free to Members)
• Team Members $39 per month, per seat.

What is best?

• Get involved with other real estate professionals.
• Allows the user to quickly create email and letter templates that can be 'pushed' to team members to ensure the communications are clear and consistent.
• Delivers powerful insights about the business performance through a one-click access to your Sales, Leads and Pipeline, Instant feedback on how the leads are converting, real-time data on team performance and what activities are generating results and insight into the team’s areas of strength.

What are the benefits?

• Stay on track with Goals, To-Dos, and appointments through a simple intuitive dashboard.
• Take action of the day with preloaded activities telling the person who to call, who to write a note to, and who to go see (Pop-by).
• Nurture your relationships by staying top of mind with proven techniques that tell when and how to get in touch.

Bottom Line

Referral maker is a robust real estate CRM for generating high quality leads that helps one to always know who to contact, when to contact them and what to say, and generate a steady stream of referrals from people the user want to work with.

7.5
Editor Rating
8.6
Aggregated User Rating
2 ratings
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ReferralMaker

21

CoStar Brokerage

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CoStar Brokerage Applications (formerly REApplications) provides a web-based Enterprise Information Management system exclusively for Commercial Real Estate firms. CoStar Brokerage Applications enables executives, professionals and support staff to manage property data and market research, collaborate with Clients on transactions, and manage prospects & client relationships. In addition, there are a number of "Back Office" modules to streamline Brokerage operations, such as Commission Management. CoStar Brokerage Applications is the most accurate source of listings available. It's easy to navigate and consolidates all pertinent info for all potential clients and has the most in depth and comprehensive statistics of any real estate…

Overview
Features

• Project sales revenue based on historical sales data, analysis of market surveys and trends
• Transaction management includes negotiating the terms and conditions of contracts between buyers and sellers, as well as documenting and agreeing on any changes
• Effective controls and procedures for financial reporting meet Sarbanes-Oxley requirements
• An easy to read, often single page, real-time user interface, showing a graphical presentation of the current status and historical trends of KPIs

Price

• Contact CoStar Brokerage Applications to obtain current pricing.

What is best?

• Transaction management includes negotiating the terms and conditions of contracts between buyers and sellers, as well as documenting and agreeing on any changes
• Effective controls and procedures for financial reporting meet Sarbanes-Oxley requirements
• An easy to read, often single page, real-time user interface, showing a graphical presentation of the current status and historical trends of KPIs

What are the benefits?

• Edit and update property listings
• Integrate data across MLS
• Track stages, values, and probabilities of close

Bottom Line

CoStar Brokerage Applications is a suite of real estate applications that help manage brokerage applications, property CRM, and marketing functions.

7.5
Editor Rating
8.6
Aggregated User Rating
1 rating
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CoStar Brokerage

22

Apptivo CRM

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Apptivo’s customer relationship management (CRM) applications provide modules for contact management, lead management, opportunity management and customer service ticket management. While it offers all of the functionality available in higher cost products, such as Salesforce, it is possible to customize the software to match company’s precise needs, adding and removing functionality as the business changes and grows. It's this flexibility that makes Apptivo a one-stop solution for just about any organization, regardless of the size. Apptivo has upgraded its built-in CRM app capabilities, adding new tools called triggers to build custom workflow automation rules for any given app. Rules can…

Overview
Features

• Cash Management & Budgeting
• Lead Segmentation & Loyalty Management
• Targeted Campaigns
• Inventory Management
• Reminders & Automated Emails
• Extensive & Exceptional Support

Price

• Premium - $8 / month* per user
• Ultimate - $20 / month* per user
• Enterprise - Contact Apptivo for more information
*billed annually

What is best?

• Cash Management & Budgeting
• Lead Segmentation & Loyalty Management
• Targeted Campaigns

What are the benefits?

• Access Clients Data On The Go
• Stay Ahead Of Transactions
• Automatically Send an Acknowledgment Reply

Bottom Line

Apptivo is a cloud-based suite of applications designed to help small businesses manage a range of functions including financials, human resources and supply chain management.

7.5
Editor Rating
8.6
Aggregated User Rating
1 rating
You have rated this

Apptivo CRM

23

LeaseHawk

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LeaseHawk SaaS software suite was designed to empower the user with insight to elevate the key aspects of the business—the people and marketing. LeaseHawk focus is to bring emerging technologies to the multifamily industry. By leveraging artificial intelligence, predictive analytics, and “big” data the user will be able to more effectively manage the relationship with the rental customer. The suite is loaded with tools, including dynamic analytics that users can access anytime, anywhere. It helps identify the best and worst performing ad sources so they can refine the marketing spend. It helps to get insight into the team’s conversion rates…

Overview
Features

• Telephone and Perfomance Analysis
• ACE Conversational Assistant
• HawkEye Business Intelligence
• LeaseHawk CRM
• CallTrack & LeadScore
• Caller Behavior Analysis
• Ad Source Effectiveness
• Employee Call Performance
• LeaseTrace & LeadScore Expert Analysis

Price

• Contact LeaseHawk for the pricing details.

What is best?

• Listen carefully to each unique caller’s needs and provides the desired information quickly and efficiently.
• Set appointments and collect guest card information.
• Never miss a call, or opportunity and answers calls 24/7 with a constant level of quality to provide the best customer experience and get supports in English and Spanish.

What are the benefits?

• Route the incoming call from the tracking number to the leasing office instantly.
• The ad source and caller data are captured, and calls are recorded in LeaseHawk’s dynamic reporting.
• Assess crucial, industry-specific data with the click of a mouse.

Bottom Line

LeaseHawk SaaS software suite was designed to empower the user with insight to elevate the key aspects of the business—the people and marketing.

7.5
Editor Rating
8.5
Aggregated User Rating
2 ratings
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LeaseHawk

24

Apto

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Created by commercial real estate brokers, Apto streamlines the entire deal lifecycle. Apto serves nearly 10,000 commercial real estate brokers and is the CRM of choice for 6 of the top 8 CRE brands. Apto is the only commercial brokerage software that lets you manage the entire lifecycle of your deals on a single platform, from prospect to pitch to close. It is built on the Salesforce.com platform, which means it's more powerful, stable and secure than any other CRM. Apto will become the hub of an industry ecosystem that’ll change the way commercial property is purchased, sold, leased and…

Overview
Features

• The Appexchange provides users with the ability to utilize the best of integrable tech, which gives an advantage over the competition
• Reflect the relevant company numbers by selecting the Company Performance Dashboard
• Email integration syncs email, calendar, contacts, and tasks seamlessly into the CRM
• Speed cold calling with click-to-dial functionality and easy call logging and follow up

Price

• $129 / month per user

What is best?

• Reflect the relevant company numbers by selecting the Company Performance Dashboard
• Email integration syncs email, calendar, contacts, and tasks seamlessly into the CRM
• Speed cold calling with click-to-dial functionality and easy call logging and follow up

What are the benefits?

• Find likely buyers immediately
• Automate frequent activities
• Track level of interest for every deal

Bottom Line

Apto is the only web-based CRE software for managing contacts, properties, listings, and deals—anywhere, from any device.

7.6
Editor Rating
8.4
Aggregated User Rating
2 ratings
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Apto

You may like to read: How to Select the Best Real Estate CRM Software for Your Business

What are Real Estate CRM Software?

Real Estate CRM Software brings about greater efficiency and better client organization through integrated profiles. It also automates real estate marketing and sales tasks which helps strengthen customer connections. A Real Estate CRM Software helps the user to get immediate feedback about what works because it reports about open rates, links click-through rates among other helpful data. It also allows the user to make instant responses to client enquiries.

What are the Top Real Estate CRM Software?

Streak, Pipedrive, Propertybase, Capsule CRM, Real Geeks, Contactually, CINC, Market Leader, Top Producer CRM, Rethink CRM, RealtyJuggler, Follow Up Boss, LionDesk, IXACT Contact, Boston Logic, ClientLook, BoomTown, Placester, Less Annoying CRM, ReferralMaker, CoStar Brokerage, Apptivo CRM, LeaseHawk, Apto are some of the Top Real Estate CRM Software.

1 Reviews
  • February 5, 2019 at 4:28 am

    ADDITIONAL INFORMATION
    We have been using an ultimate “all-in-one” solution tailored for real estate business and combining CRM, integrations, and business process automation — realtycrm.

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