Trustpilot

Trustpilot is a review community that builds trust and transparency between consumers and businesses. It helps in building reputation through collecting feedback, understanding customers. It can drive traffic, increase conversion and improve service. There are four ways to leverage product reviews.

First way is increasing sale. This platform gives shoppers the information they need to turn them from browsers to buyers. Displaying product reviews creates customer confidence, increases conversion rates, and reduces cart abandonment. Second way is to boost SEO which means that Google and other search engines will crawl the product reviews on a website, bringing the potential of thousands of new searchable keywords.

With Trustpilot Product Reviews, customers provide unique, fresh, and relevant user generated content. Also it helps to stand out in organic search. Trustpilot Product reviews are the easiest way to earn rich snippet stars in Google organic search. By adding reviews and a star rating to the organic search results, businesses can improve click through rates by 30%. Fourth way is optimizing paid search.

Trustpilot Product reviews are syndicated to both Google Shopping and Google Product Listing Ads. Google customers report 10-15% CTR increase using Product Ratings in Google Product Listing Ads. Some of the features of this platform are: Standard Trustpilot Service - Trustpilot company profile page, New review notifications, Respond to reviews etc; Building reputation / collect reviews using kickstart credit, invitations, Magento, WooCommerce, Shopify, and BigCommerce apps etc.

Also users can drive traffic with Google Seller Ratings, Bing & Yahoo Merchant Reviews and Rich Snippet Stars TrustBox. There are much more features users can get using Trustpilot such as increasing conversation using Free TrustBox Widget, Starter TrustBox Library, TrustBox Optimizer etc; improving service and retention, getting Dedicated Customer Success Team, Social Media Integrations and much more.