Today's sales organisations are faced with more empowered, always-connected, always-on buyers. They face longer self-directed sales processes where the customer will decide when and how they engage with your sales organisation.
Marketing has become the steward of the self-directed buying process. Only Marketing Automation can deliver actionable sales intelligence that helps Sales better understand their buyers through their online activity, and then use this insight for a competitive advantage to help win more business. This is the new way of selling - can you afford to look away?
If you are a Marketer looking to get Marketing the recognition it deserves for contributing to sales pipeline and won business, or if you just want to see how easy it is to start using and implementing a Marketing Automation solution from Oracle, then this product demo is for you.Register here
For more information of predictive analytics process, please review the overview of each components in the predictive analytics process: data collection (data mining), data analysis, statistical analysis, predictive modeling and predictive model deployment.