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TubeMogul
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TubeMogul

Overview
Synopsis

TubeMogul is the leading independent software platform that enables brands and agencies to plan, buy, measure and optimize their global advertising.

Category

Advertising Analytics Software

Features

•Premium Inventory Marketplace
•Audience Targeting
•Verification Reporting
•Optimization and Workflow

License

Proprietary Software

Price

Contact for Pricing

Pricing

Subscription

Free Trial

Available

Users Size

Small (<50 employees), Medium (50 to 1000 employees), Enterprise (>1001 employees)

Company

TubeMogul

What is best?

•Premium Inventory Marketplace
•Audience Targeting
•Verification Reporting

PAT Rating™ ( Beta)
Editor Rating
Aggregated User Rating
Rate Here
Ease of use
7.8
9.5
Features & Functionality
7.6
8.6
Advanced Features
7.6
8.6
Integration
7.7
8.6
Performance
7.7
8.5
Customer Support
7.8
8.1
Implementation
8.2
Renew & Recommend
8.4
Bottom Line

TubeMogul enable you to orchestrate sophisticated programmatic ad campaigns across digital screens, television and out-of-home channels from one platform.

7.7
Editor Rating
8.6
Aggregated User Rating
1 rating
You have rated this

TubeMogul is a leading independent software platform that enables brands and agencies to plan, buy, measure and optimize their global advertising. With a consolidated approach to campaign management, this cross-channel advertising software allows users to run global, sophisticated brand campaigns using 1st and 3rd party data across premium inventory on all devices, formats and channels.

From the platform dashboard, real-time metrics enable users to track performance, economic impact and investments across product lines while making data-driven optimizations at any point during the campaign.

TubeMogul’s cross-screen planning software was built to maximize de-duplicated audience reach across linear television, desktop, tablet and smartphone video by delivering the optimal media mix to achieve branding goals. For users looking for private access to premium inventory, an RTB marketplace, or those who want to bring in their own existing inventory deals to manage through their TubeMogul account, this software handles it with ease. And by aggregating data from the world’s leading providers of demographic, geographic, behavioral and contextual audience insights, TubeMogul enables users to pinpoint their audience targeting.

Furthermore, the platform’s intuitive interface and campaign tools tie everything together, enabling a streamlined workflow with unmatched machine learning optimization while providing comprehensive brand safety, training and support.

TubeMogul’s reporting tools enable brands to verify their ad’s effectiveness. With integrated inventory verification technologies from partners like Nielsen, comScore and Integral Ad Science, they ensure that the inventory that users buy is making the impression that they expect. And as a demand-side platform, TubeMogul is squarely positioned to do what’s best for its clients.

You may like to read: Top Advertising Analytics Software, How to Select the Best Marketing Analytics Software for Your Business and How to Select the Best Web Analytics Software for Your Business

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Ease of use
Features & Functionality
Advanced Features
Integration
Performance
Customer Support
Implementation
Renew & Recommend

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