Telerik

Telerik is the software developer behind the Progress Sitefinity content management and marketing analytics platform. It gives developers and IT teams the tools they need to support enterprise-level digital marketing, optimizing the customer journey by delivering seamless personalized experiences across different technologies and devices. Sitefinity offers users Web Content Management and Digital Experience Cloud. Its Web Content Management feature makes use of user-friendly interfaces that allow content to be created by dragging and dropping widgets onto a page. Furthermore, with Sitefinity’s Inline Editing feature users can create and edit content right on the page. The platform’s multisite management makes it easy for organizations to manage a collection of websites and microsites through a centralized interface. It also provides solutions for mobile, email campaigns, social media, ecommerce, blogs, forums, search etc. and provides a toolset for automatically connecting visitors with personalized content. Moreover, Sitefinity creates SEO-friendly URLs for each and every page. If pages are later moved or renamed, Sitefinity configures an HTTP 301 Permanent Redirect to notify Google and other search engines. These Search Engine Optimization tasks are done automatically, without direct intervention unless the user wishes to specify custom settings. The Sitefinity Digital Experience Cloud stores every customer interaction that occurs along the customer journey. It makes it easy to track behavior patterns based on any kind of customer interaction like page visits, video plays, document downloads, form submissions or events attended. It then integrates all customer interactions by providing a comprehensive integration framework that eventually leads to a 360-degree customer profile that consolidates everything learned about a prospect, anonymous or not.