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Listrak is a marketing automation platform that uses predictive analysis and artificial intelligence that enables marketers to expand their campaigns through all kind of sources such as purchasing and browsing, online and offline, and mobile and desktop.
Small (<50 employees), Medium (50 to 1000 Enterprise (>1001 employees)
Company
Listrak
What is best?
• Unified 360 degrees profile • Cross-device identification • Anonymous user tracking • Customer response and behavior tracking • Industry-specific data schemes • Subscriber acquisition • Predictive send-time optimization
What are the benefits?
• Gain insights from our account management experts • Ensure campaigns maximize customer reach and engagement • Stay current with today’s digital best practices through their ongoing guidance • Uncover and utilize the customer data at your fingerprints • Identify new opportunities and advanced strategies
PAT Rating™
Editor Rating
Aggregated User Rating
Rate Here
Ease of use
7.5
6.7
Features & Functionality
7.6
8.3
Advanced Features
7.5
8.4
Integration
7.6
8.4
Performance
7.7
8.3
Customer Support
7.7
8.6
Implementation
8.6
Renew & Recommend
8.8
Bottom Line
Listrak is a marketing automation platform that integrates customer relationship management solutions to enable marketers to expand their campaigns through all kind of sources as well as across social, mobile, display, and web channels.
7.6
Editor Rating
8.3
Aggregated User Rating
4 ratings
You have rated this
Listrak is a marketing automation platform that uses predictive analysis and artificial intelligence that enables marketers to expand their campaigns through all kind of sources such as purchasing and browsing, online and offline, and mobile and desktop.
Listrak also provides an excellent platform for marketers to expand their campaigns across social, mobile, display, and web channels. Listrak also integrates marketing automation with customer relationship management solutions to interpret, personalize, and unify data in order to engage clients across devices and channels. Listrak uses the unified 360 degree profile to provide an excellent platform for understanding and speaking to clients as individuals through a single unified profile. The cross-device identification feature facilitates engagement of audiences across devices that are from tablets to smartphones to wearables and desktop computers.
Listrak provides an excellent platform for observing, reporting, and reacting to clients before they are provided a channel identity such as mobile number or email. Listrak enables behavior tracking and customer response tracking as a way of understanding the audience. With Listrak, you have the ability of collecting and unifying data from disparate data sources such as mobile loyalty app.
The optimization of predictive send time enables you to time your campaign delivery. The drag and drop tools provided by Listrak provides an excellent platform for allowing the marketer to easily create sophisticated real-time and non-linear journeys interactions that respond to previous interaction data and new customer signals. The abandonment messaging suite enables delivering of strategically timed and personalized messages that nurture and engage active shoppers for the purpose of capturing lost revenue.
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