As they strive to become more data-driven, many organizations discover that they actually lack real-time insight into customer needs and behavior. At the same time, the data-savvy employees of these companies find they can’t easily access data and analytical insight when they need it most. The fact of the matter is, traditional on-premise business intelligence […]

With over 10,000 location-based smartphone apps alone, we have quickly come to rely on digital maps for everyday living. After conquering the consumer market, map applications are now gaining traction in the enterprise, with users expecting the same simple and intuitive experiences as in their personal apps. Bringing a location-based user experience to analytical and […]