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Predictive Marketing: Best Practices From Insight Enterprises

March 23, 2016 @ 10:00 am - 1:00 pm

Predictive marketing has been gaining ground as a hot new technology for marketers in recent years. And while some predictive tools are meant to be simple-to-use, it’s easy to get caught in the “shiny new object syndrome”. A well-defined plan with clear objectives and participation with other team members must be in place in order for a predictive marketing initiative to be successfully implemented in your organization.

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March 23, 2016
10:00 am - 1:00 pm
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More Information on Predictive Analysis Process

Predictive Analytics Process Flow

For more information of predictive analytics process, please review the overview of each components in the predictive analytics process: data collection (data mining), data analysis, statistical analysis, predictive modeling and predictive model deployment.

Top predictive analytics software and Top predictive analytics open source software.

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