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February 1, 2016

Oracle Cloud Applications Drive Business Transformation Around the World

Organizations worldwide are increasingly adopting Oracle Cloud Applications to grow faster, differentiate from competitors and better serve their customers. A complete and fully integrated suite of cloud applications for every function in the enterprise, Oracle Cloud Applications enable organizations across all industries to quickly and easily adopt modern best practices, increase business agility, reduce complexity and costs, and succeed in a digital world.

To deliver the experiences customers expect, attract and retain the talent required to succeed, and achieve the performance that today’s digital economy demands, organizations across all industries need to transform their [...]

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February 1, 2016

Pittsburg State University Selects Oracle Applications Cloud

In recent years, the requirements of public higher education institutions have changed drastically, increasing the pressure to modernize their IT and human resources (HR) systems. To help meet these challenges with a modern and scalable platform, Pittsburg State University selected Oracle Higher Education Cloud, part of Oracle Applications Cloud, including Oracle Human Capital Management (HCM) Cloud, Oracle Financials Cloud, and Oracle Planning and Budgeting Cloud.

Pittsburg State University was faced with disparate, aging tools, requiring it to rely on manual processes that made it difficult to easily view data across all of its systems.

After evaluating several [...]

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January 29, 2016

Oracle CX Cloud Extend Industry’s Proven CX Suite

The introduction of new industry-specific solutions and a range of enhancements reinforce Oracle’s commitment and continued innovation in the Oracle Customer Experience Cloud (Oracle CX Cloud), which is built on the industry’s most proven, complete and innovative CX applications suite. Organizations can move seamlessly across the full spectrum of marketing, sales, service, commerce, and social tools in order to deliver exceptional experiences and create brand advocates.

“With the increase in sources and volume of client data across delivery channels and lines of business, Oracle has displayed impressive agility and [...]

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January 28, 2016

Oracle Data Cloud to Accelerate Hiring of Data and Cloud Engineers

Oracle is hosting a HackerX event at the former Datalogix headquarters in Westminster, Colorado where local engineers can learn how Oracle is helping create the new and transformational Data-as-a-Service (DaaS) category. Datalogix was acquired by Oracle in early 2015 to bolster the company’s DaaS services.

The event kicks off recruiting efforts for the Oracle Data Cloud to support its growth going forward, as the company plans to hire more than 50 engineers in the next 6 months to bolster and build its growing portfolio of Data-as-a-Service offerings. Engineers can learn more about Oracle’s DaaS efforts, explore [...]

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January 27, 2016

Oracle Data Cloud Launches Validated Demographics Audiences

The Oracle Data Cloud launched “Validated Demographics,” age and gender targeting across an audience of over 200MM unique IDs with up to twice the precision of age and gender benchmarks, per the industry-wide campaign norms tracked by Nielsen’s Digital Ad Ratings and comScore’s Validated Campaign Essentials (vCE). “Too many digital impressions are served to the wrong demographic target,” said Eric Roza, Senior Vice President of the Oracle Data Cloud. “Validated Demographics helps eliminate waste by applying advanced Data Science across a range of different data sources to provide age and gender data that’s up to twice as accurate at unprecedented scale [...]