Ascribe delivers more Insights from Consumer Comments
Ascribe delivers more Insights from Consumer Comments : The Ascribe Intelligence platform is a solution for coding verbatim text, or consumer comments. Ascribe Intelligence is a suite of interfacing analytic tools that enable decision makers of any size to easily gather, classify, code and then visualize these comments combining the accuracy of human processing with the speed of automated coding. The analytic and visualization tools, Ascribe Coder, Ascribe Accelerator, Ascribe Inspector and Ascribe Illustrator deliver a highly flexible comment categorization platform that transforms words to wisdom. Ascribe Inspector enables researchers to extract insights from large amounts of unstructured text such as open-ended questions in surveys, social media posts or call center transcripts.
Ascribe provides enhanced accessibility, performance, productivity and data visualization, all presented in a stunning new user interface. Ascribe delivers a greatly improved user experience through better placement of tools and resources with clearly signposted analytical pathways through the software, which help new and experienced users alike. Visual tools, such as an interactive word tree, make it easier to see the full context around the words and phrases found in the comments. For those following a more top-down approach to analysis, taxonomies have become easier to create, and also to apply across projects and datasets. Master codebooks allow companies to define a standard taxonomy as a starting place for all their analysis, which provides greater consistency while saving time. Ascribe Inspector is also platform independent, and will work quickly and reliably on most modern web browsers without requiring any downloads or customization to work within the corporate environment.
Ascribe is a leading provider of verbatim text analytics solutions for the world's most recognizable brands and research firms. Clients use Ascribe to gain real-time, accurate, and actionable insights into the feelings and experiences of their customers. Ascribe analyzes more than 300 million open-ended customer comments per year, captured across a broad range of channels and in a myriad of languages.
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