Amazon Simple Email Service

Amazon Simple Email Service (SES) is a cost-effective email service built on the reliable and scalable infrastructure that Amazon.com developed to serve its own customer base. With Amazon SES, you can send transactional email, marketing messages, or any other type of high-quality content to your customers. It is a reliable, cost-effective service for businesses of all sizes that use email to keep in contact with their customers. You can use SMTP interface or one of the AWS SDKs to integrate Amazon SES directly into your existing applications.

You can also integrate the email sending capabilities of Amazon SES into the software you already use, such as ticketing systems and email clients. Amazon SES runs on the highly reliable Amazon Web Services infrastructure. Multiple datacenters and redundant systems ensure the highest levels of availability. Content filtering technologies, dedicated IP addresses, and a reputation dashboard help protect and enhance your sender reputation. Maintaining a good reputation ensures that your messages reach your customers' inboxes.

Close the loop on your email program by using Amazon Simple Email Service to receive email. Promote your products and services by sending advertisements, newsletters, special offers, and any other type of high-quality content your customers want to see. With Amazon SES, you can create email templates that contain replacement tags for content personalization.

When you send an email, you specify a template and the values of the replacement tags for each recipient. Amazon SES automatically removes the replacement tags from your messages and replaces them with the unique values you specified. Amazon SES provides several methods of monitoring your email sending activity, helping you fine-tune your email sending strategy. Amazon SES can capture information about the entire email response funnel, including the numbers of sends, deliveries, opens, clicks, bounces, complaints, and rejections.

The Amazon SES mailbox simulator makes it easy to test how your application handles certain scenarios, such as bounces or complaints, without impacting your sender reputation.

You may like to read: Free & Top Transactional Email Software and Free & Premium Email Marketing Software