Adinton

Adinton is a perfect sales technology that analyses tones of data, taking actions and giving recommendations in real-time, 24/7 through big data, algorithm attribution, and marketing automation; its products are TV attribution software, bid management software and click fraud detect software.

Adinton's attribution marketing software analyzes the customer journey even the users that didn't end up converting, it is cross-domain and cross-device. With TV attribution software; a business can tell how much is influencing TV on their business, get easy stats, analyze the cross-screen journey with cross-screen attribution and the behavior of users after their TV AD, use Adwords bidding based on TV performance, and know how effective their TV strategy is.

Adinton's Algorithmic attribution modeling calculates precisely the attribution of each click because each user interacts with a site and ads in different ways so a standard attribution model wouldn't work. Adinton also offers attribution modeling in real-time; therefore, it analyzes; each customer journey in real-time and the multichannel and cross-device attribution modeling info every single hour.

Adinton provides cross-device attribution because users are not connecting with just one device, so they offer a cross-device tracking tool, and with the marketing budget optimization tool a business can optimize their marketing budget by use of the information provided by tables and charts.

With Adinton an organization can know; what kind of click they get with each channel, exactly how much banners are being seen, and they can calculate the exact ROI of their content strategy. Additionally, Adinton enables conversions from a call center for a business that closes deals from a call center.