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Top 59 Social Media Management and Analytics Software
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Top 59 Social Media Management and Analytics Software

Top 59 Social Media Management and Analytics Software
4.95 (99.08%) 109 ratings

Top Social Media Management and Analytics Software:  Social Media Analytics software solutions provides market research analytics to deliver customer insights from social media for a 360 degree view of all customer touch points, customer care, brand marketing, public relations, sentiment analysis and merchandising. Sysomos, Sendible, Sprinklr, Zoho Social, Meltwater, TrackMaven, quintly, NetBase, Clarabridge, IBM Watson, Abzooba, General Sentiment, Oracle Social Cloud, Attensity, Lexalytics, Nielsen Social, Plumlytics, Digimind, Attentio, Converseon, NUVI, Sotrender, Rival IQ, Klear, Brand24, Tracx, Keyhole, VOZIQ, Spredfast, SocialClout, Sentiment, SDL Social Intelligence, Webtrends, Buzzcapture, Brandwatch, Lithium, Integrasco, Beevolve, Trackur, Synthesio, Bottlenose, Talkwalker, Socialbakers, Cision, Simply Measured, Adobe Social Analytics, Opera Solutions, Crimson Hexagon, TheySay, Social Harvest are some of the top social media analytics software solutions.

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Top Free Social Media Management and Analytics Software

Social Media Analytics Software

Social Media Analytics Software

What is Social Media Management and Analytics Software

Social Media Analytics Software extracts valuable hidden insights from vast amounts of semi-structured and unstructured social media data to enable informed and insightful decision making. Social media analytics can also be referred as social media listening, social media monitoring or social media intelligence. There are three main steps in analyzing the social media: data identification, data analysis, and information interpretation.

Social Media Management and Analytics Software: Trending

 

Top Social Media Management and Analytics Software

Sysomos, Sendible, Sprinklr, Zoho Social, Meltwater, TrackMaven, quintly, NetBase, Clarabridge, IBM Watson, Abzooba, General Sentiment, Oracle Social Cloud, Attensity, Lexalytics, Nielsen Social, Plumlytics, Digimind, Attentio, Converseon, NUVI, Sotrender, Rival IQ, Klear, Brand24, Tracx, Keyhole, VOZIQ, Spredfast, SocialClout, Sentiment, SDL Social Intelligence, Webtrends, Buzzcapture, Brandwatch, Lithium, Integrasco, Beevolve, Trackur, Synthesio, Bottlenose, Talkwalker, Socialbakers, Cision, Simply Measured, Adobe Social Analytics, Opera Solutions, Crimson Hexagon, TheySay, Social Harvest are some of the top social media analytics software solutions.

 

1

Sysomos

Sysomos provides Social Media Monitoring solution, Heartbeat, which is a real time monitoring dashboard to collect all relevant online conversations to gain insights with detailed metrics and intuitive graphics. Heartbeat is a cost effective, real-time social media monitoring and measurement tool. Heartbeat provides constantly updated snapshots of online conversations, including a variety of user friendly and informative graphics. Sysomos brings business intelligence to social media, providing instant and unlimited access to all social media conversations to quickly see what’s happening, why it’s happening, and who’s driving the conversations. Through the use of contextual text analytics and data mining technology, Sysomos collects data from blogs, Twitter, social networks, messages, boards, wikis and major new sources. Sysomos’ products include: Media Analysis Platform (MAP), our flagship service that offers customers the ability to analyze and understand social media conversations; and Heartbeat, a cost-effective, real-time monitoring and measurement tool that provides constantly updated snapshots of social media conversations. Sysomos MAP is a…

Sysomos

2

Sendible

Sendible provides an array of Social Media management tools in its all-in-one comprehensive dashboard. Sendible’s platform enables users to quickly and easily compose and share content, monitor their brand, engage with customers and reach their audience via Social Media, Email and SMS Manage social networks, schedule messages, engage with your audience, and measure ROI from our all-in-one dashboard. Sendible is a social media marketing platform that allows individuals, agencies and small businesses to engage with their audience across multiple channels at any time. Sendible’s powerful analytics allows users to track and monitor the success of their social media marketing efforts and ROI. Sendible makes it easy to effectively engage with your audience, monitor your brand and track results from one dashboard. Sendible allows businesses to manage their social media more effectively and to better understand their ROI. Sendible’s platform enables users to quickly and easily compose and share content, monitor their brand, engage with customers and reach their…

Sendible

3

Sprinklr

Sprinklr is a social media management platform is purpose built for enterprise deployment and integration. It makes social media a core function for every one of your business lines, including Sales, Marketing, Customer Service, PR, Events, and Crisis Management. Sprinklr is an enterprise social technology purpose-built for global brands to drive business outcomes and manage customer experiences across all touch-points. Sprinklr’s fully integrated social media management software powers social connections across 77 countries. Sprinklr, brands can truly know their customers not as data points, but as people. With deeper, richer context across touchpoints, organizations can seamlessly craft meaningful experiences customers will want to share with others. Sprinklr’s premium modules help brands expand upon their core social infrastructure, creating a custom environment that’s finely tuned to drive even more powerful experiences for their customers.

Sprinklr

4

Zoho Social

Zoho Social manage multiple social networks, schedule unlimited posts, monitor keywords, and collaborate with your team all from a single dashboard. It let to publish your content when your audience is more likely to see it. The prediction engine helps you decide the best time to schedule your content. Instant notifications let you respond and engage your audience even while you’re on the move. Zoho Social understand who your audience is and how they engage with your business on social media, choose from ready-made reports or create your own, based on the numbers that matter for you. Collaborate on ideas…

Zoho Social

5

Meltwater

Meltwater helps companies make better, more informed business decisions based on insights from the outside Meltwater media intelligence platform is used to stay on top of billions of online conversations, extract relevant insights, and use them to strategically manage their brand and stay ahead of their competition.Meltwater offers a comprehensive media intelligence platform. Our business customers use deep insights to manage their brands, understand competition, and keep on top of industry trends. The media monitoring, social media monitoring, and media intelligence products from Meltwater deliver those insights, helping these companies make better and more informed decisions. More than 23,000 companies use the Meltwater media intelligence platform to stay on top of billions of online conversations, extract relevant insights, and use them to strategically manage their brand and stay ahead of their competition.…

Meltwater

6

TrackMaven

TrackMaven helps to optimize your content strategy, analyze campaign effectiveness, and report to your executive stakeholders across the full spectrum of your digital properties, including social media, blogs, email, news, digital advertising, and SEO. TrackMaven provides insights into your marketing performance, competitors, content, and campaign strategy, so you can focus on differentiating your message. TrackMaven discover and analyze the most engaging content for your audience using our rich content feed, measure the most effective channels for your brand and determine the most effective distribution tactics and test performance of different messaging options in real time and get feedback insights regarding publishing days, times, and formats. TrackMaven’s executive dashboard provides a concise presentation of key channel performance metrics and high level comparisons against key competitors.

TrackMaven

7

quintly

quintly is a web-based tool to help to track, benchmark and optimize social media performance. quintly, enables to benchmark against competitors’ and derive an optimal social media strategy. quintly is an online social media analytics tool to help you track, benchmark and optimize your social media performance. By using quintly, you can benchmark your own numbers against your competitors’ and derive an optimal social media marketing strategy. Combine the social media data of all your social networks in one tool. Whether you are using Facebook, Twitter, YouTube, Google+, LinkedIn, Instagram, Blogs or all, quintly visualizes and checks your social marketing success, presented in a clean and neat design to always keep the overview. Automate the reporting of your social media analysis. Set up whitelabeled templates, easily create custom…

quintly

8

NetBase

NetBase provides solution for Listen, Engage and Publish. Listen is Accurate and fast Social Analytics with configurable dashboards designed for business impact. Engageis Sophisticated, secure workflow solution with advanced routing and queues. Publish is easy to use interface to publish across multiple channels and track conversions. NetBase provides real-time consumer insights across the organization, from brand and digital marketing, public relations, product management to customer care. NetBase provides real-time, fast and accurate Social Media Analytics solutions that help businesses grow. The advanced Natural Language Processing (NLP) technology is uniquely capable of understanding and classifying complex language to ensure businesses are making decisions based on highly accurate data. NetBase provides deep insights into emotions, purchase behavior, and attitudes help you know what consumers are thinking and the language processing technology reads millions of social posts in 42 languages, giving you more meaning out of social.

NetBase

9

Clarabridge

Clarabridge Social analyzes data from sources including social media and online review sites, social CRM data, and input from leading aggregators like Sysomos and Radian6. It integrates with existing workflow engines, social engagement applications, and business intelligence tools to make social analytics an integral part of the operations. Clarabridge filters out spam and noise to reveal opportunities to fix negative customer experiences and capitalize on positive ones. Clarabridge provides a SaaS (Software as a Service) solution for analyzing customer feedback data. This solution helps businesses understand the customer journey and is the foundation for customer experience management (CEM) programs. The Clarabridge intelligence platform takes in data from any source, including social media, web chat, call center recordings, agent notes, surveys, online reviews, and many others. The platform is a centralized hub for all of this customer feedback data, allowing users to analyze it to drive business decisions. Specifically, the technology performs sentiment analytics to detect emotion, context, and root causes, as well as predict future customer…

Clarabridge

10

IBM Watson

Built on IBM analytics platform, IBM Social Media Analytics, analyze social media data about products, services, markets, campaigns, employees, and partners. IBM Cognos Consumer Insight (CCI) provides a set of tools for measuring sentiment and analysing preferences and interests within social media data that helps organisations understand market perceptions of their brands, categories, and competitors. IBM Watson, leverages deep content analysis and evidence based reasoning to accelerate and improve decisions, reduce costs and optimize outcomes. Watson uses a set of transformational technologies which leverage natural language, hypothesis generation and evidence-based learning. Combined with massively parallel probabilistic processing techniques, Watson can fundamentally change the way to look at solving problems quickly. Using machine learning, statistical analysis and natural language processing to find and understand the clues in the questions, and Watson then compare the possible answers, by ranking its confidence in their accuracy, and responded . Watson Engagement Advisor helps organizations know their customers better based…

IBM Watson

11

Abzooba

Abzooba’s social media monitoring, analyses, and analytics platform uses sophisticated technologies such as Natural language processing, Domain specific ontologies and Machine learning based classification over Big Data to provide organizations with actionable intelligence and insights in real-time. Abzooba’s XPRESSOMeter is a real time social media monitoring application that uses the underlying capabilities of Automated Expression classification. XPRESSOInsights is Abzooba’s Social Media Analytics product built upon its “expression based classification” technology. The system provides insights into products, behavior, expression. Most Social Media monitoring and analyses solutions available in the market today simply cannot handle the volume of information (Big Data) and…

Abzooba

12

General Sentiment

General Sentiment is a social analytics company that delivers insights that change the way brands make product and marketing decisions. Fueled by big data natural language processing and text analytics, the company offers a Social Intelligence Platform that interprets online conversations and discovers actionable social insights. In addition to the Social Intelligence Platform, General Sentiment provides an API and a custom reporting service, which also allow corporate executives to comprehensively understand brand perception and optimize the effectiveness of marketing campaigns.

General Sentiment

13

Oracle Social Cloud

Oracle Social Engagement & Monitoring Cloud Service provides listening, engagement and analysis capabilities across social channels to help you better understand your customers and be more engaging. Oracle Social Cloud is a scalable, enterprise-ready social relationship management solution that empowers brands to leverage the power of social media across their organizations. Oracle Social has deep listening, global reach, a unified social media management platform, and integrations with Customer Experience (CX) applications. Oracle Social Cloud provides Deeper Listening uses Latent Semantic Analysis (LSA) listening technology, filters more spam and gives you more accurate and relevant listening data and indicators feature shows consumer intent, product likes/dislikes, and customer service issues. Social cloud tools allow brands to listen, create, and engage at the speed of social with the consistency and…

Oracle Social Cloud

14

Attensity

Attensity Social Analytics portfolio includes, Attensity Pipeline, Attensity Analyze, Attensity Command Center and Attensity Respond. The Attensity Pipeline normalizes all data into a common JSON format to make consuming the data much simpler, allowing the Pipeline to act as a single social data feed for the entire enterprise. Results from the Attensity Pipeline are fed to Attensity Analyze, including its Attensity Command Center component for real-time social analytics. Attensity is a leading provider of text analytics solutions in natural language processing and sentiment analysis, Attensity’s identifies relevant and accurate information from multi-channel data sources using highly sophisticated and patented semantic technologies, analytics and context based discovery. Using Attensity’s integrated solutions, enterprise companies can interpret and “understand” massive amounts of structured and unstructured data from various sources, thereby helping to improve the customer experience, manage brand equity, enhance revenue, mitigate business risk, and help inform business strategies. DiscoverNow automatically scours your internal and external data for emerging trends, patterns and issues, and presents them in an easy to use…

Attensity

15

Lexalytics

Lexalytics is a leader in text analytics software solutions, providing entity extraction, sentiment analysis, document summarization and thematic extraction for today’s businesses. Lexalytics builds a multi lingual text analytics engine, Salience. Salience is currently integrated into systems for market research, social media monitoring and sentiment analysis, survey analysis/voice of customer, enterprise search, public policy. Salience supports a number of text processing, natural language processing, and text analytics technologies such as Sentiment Analysis, Named Entity Extraction, Theme (Context) Extraction, Entity-Level Sentiment Analysis, Summarization and Facet and Attribute Extraction. Lexalytics technology is one of the most tunable NLP engines in the market.…

Lexalytics

16

Nielsen Social

Nielsen Social is the leading provider of social TV measurement, audience engagement and advertising effectiveness solutions for TV networks, agencies and advertisers. With social media transforming the traditional TV viewing experience, Nielsen Social aims to help the industry measure, understand and act of the TV-related activity on Twitter. Nielsen Social identifies, captures and analyzes conversation on Twitter in real time for every program aired across over 260 of the most popular U.S. television networks, including Spanish language networks, original programs from over-the-top streaming providers, and over 2,000 brands. Nielsen is a global performance management company that provides a comprehensive understanding…

Nielsen Social

17

Plumlytics

Plumlytics is an omni channel marketing communication and predictive analytics solution provider, we enable brands to acquire, serve and nurture audiences. Plumlytics is delivered via the Cloud with Telco-Grade Performance and Scale, a pay-as-you grow pricing model, and functionality that is geared towards Online (App, Retail, SaaS) focused Businesses and Agencies. Plumlytics helps to understand and make sense of conversations across social media to gain valuable influencer, topic and hashtag insights on targeting and content messaging to best communicate with your audiences.It predict happiness of your users and proactively manage your subscribed users to reduce churn. Gain visibility from what…

Plumlytics

18

Digimind

Digimind is a social media analytics company that provides smart Social Media Monitoring software to Listen, Engage, Analyse, and Report. Digimind is a social media analytics company that provides businesses with unrivaled insights into their true standing in the market. Digimind enables to see the conversations that matter most, in real-time, across millions of online sources, in order to gain valuable insights to drive and improve your marketing strategy. Digimind analyze and benchmark an unlimited number of social accounts simultaneously with Digimind Social Analytics.Top Reputation module, follow in real-time what your customers want to know about your brands, products, people, and those of your competitors, or any subjects that interest you.Digimind’s Social Media Command Center, makes it easy to capture…

Digimind

19

Attentio

Attentio Industry Dashboard product provides all of our industry insight wrapped up in a straightforward subscription access package. Log in daily to get updates on the key movements of your industry, with attractive, useful visualizations, and easy-to-understand, directly actionable conclusions. Attentio is specialised in Social Media Monitoring, the Attentio Brand Dashboard, enables near real-time monitoring and measurement of social media and online news. The standalone Attentio Industry Dashboard product provides all of our industry insight wrapped up in a straightforward subscription access package. Log in daily to get updates on the key movements of your industry, with attractive, useful visualizations, and easy-to-understand, directly actionable conclusions.The Attentio Dashboard Module provides a white-labelled, customizable, version of the standalone industry dashboard. The Dashboard module is designed for easy integration into any existing web product.

Attentio

20

Converseon

Converseon provides social data and insights and helps integrate them into client organizations to drive business results. Conversus platform “starts where basic listening platforms stop” to provide advanced analysis that is more actionable, accurate and predictive. Key Features include Near human level precision, Document, sentence, entity level analysis, Basic classifiers include sentiment, emotion, intensity, Advanced classifiers include purchase intent, customer journey, advocacy and much more, Vertical specific solution, Compatible with most basic listening platforms and Proven predictive qualities in multiple third party studies.

Converseon

21

NUVI

NUVI will help you manage all of your social media responsibilities in one seamless, beautiful platform. NUVI’s real-time intelligence platform can give back the time you need to focus on the things that really matter. NUVI Social Media Marketing Suite, is a real-time research, monitoring, publishing and analytics platform. NUVI make social conversations on the web actionable and insightful using elegant dashboards and unique visualizations. The platform allows brands to instantly see what people are saying about them across the internet, respond to the most important conversations, and influence behavior in real time. NUVI let to monitor the conversation surrounding your brand across the entire social world. Track and monitor customers, markets, industries, products, and competition. Control crises from one centralized platform, built with you in mind.

NUVI

22

Sotrender

Sotrender interprets data, giving the simple tips and a call to action, as well as pointing out where you can find even more information. Provides all aspects of social media measurement: reach, engagement, audience, content, customer service and admin activities. Sotrender provides precise analytics for your Facebook, Twitter, YouTube and Instagram profiles.Sotrender interprets data, giving you simple tips and a call to action, as well as pointing out where you can find even more information. Sotrender enables you to track any brand. You can learn who else in your industry is using social media effectively, as well as observe their strategies and the effectiveness of their communication.Convert feedback from users into relevant tasks, assign them to a team member, and monitor their realization.

Sotrender

23

Rival IQ

Rival IQ delivers analytics and competitive intelligence to help digital marketers make informed decisions, improve results, and better understand competitors. Using benchmarks and comparative analysis, Rival IQ enables digital marketers to uncover new opportunities, identify trends, and track results across all major social channels and the web. Social media tracking tools will help you understand your success and your opportunities so you can get more followers, boost engagement, and increase your social media marketing ROI. The cross-channel report gives you a quick and simple overview of your brand’s social success and shows you how you stack up against your competitive…

Rival IQ

24

Klear

Klear is a social intelligence platform that helps to do smarter marketing . Social media listening, analytics and reporting and to find and create relationships with the top influencers in your sector and build your community.Klear is a leading social intelligence platform, helping brand marketers make smarter data-driven decisions. The mission is to measure the social web and make it universally accessible and useful to brands across the world, the company today has thousands of brands and agencies using the platform for influencer marketing, social monitoring, competitive analysis and more. With over 200 million profiles classified into 60,000 categories, the platform provides a one of its kind influencer identification engine, and the deepest available cross-network information on the individual level. Get all the insights you need to make sure you are focusing on the right…

Klear

25

Brand24

Brand24 provides easy to use, cost-effective internet monitoring. Brand24 is used to get real-time customer insights and actionable intelligence relevant to their products and brands.Brand24 gives you instant access to mentions about your brand across the web, from social networks to influential publishers. The web-based dashboard provides actionable customer insights, email alerts, influencer analysis, automated & customized PDF reports, infographics and many more. Brand24 is an effective method of monitoring your brand or product on the Internet. It is also a tool that measures the buzz around your brand, product or keyword.Brand24 provides real-time customer insights and actionable intelligence relevant to their products and brands. The web-based dashboard provides actionable customer insights, email alerts, influencer analysis, automated & customized PDF reports, infographics and many more. Brand24 allows you to measure key metrics around buzz and sentiment. Discover what people say about your brand & take action in real time. Engage discussions relevant to your business with one click of the mouse.Identify sudden changes…

Brand24

26

Tracx

Tracx manage and monitor all social media activity. Using Tracx unique workflow management, entire teams across numerous departments can all be included in enterprise social business issues with advanced routing and assigning.Tracx is the leading social business cloud empowering enterprises to build their brand, attract new customers, service existing ones and connect with other key audiences in the social-enabled world. The solution analyzes and refines mass amounts of geographic, demographic and psychographic data from across the social web to deliver deep insights into customers, competitors and influencers. It then makes those insights actionable through its contextually driven Social Recommendation Engine, enabling smarter interactions that deliver meaningful business results. With Tracx, clients are able to discover new opportunities and better understand all aspects of their business – from customers, to competitors and…

Tracx

27

Keyhole

Keyhole identify influencers, monitor competing brands, gain a deep understanding of target markets and track hashtags and keywords to gain insights into future campaigns.Keyhole provides real-time social conversation tracking for Twitter and Instagram. It’s easy to setup and results are provided in a real-time visual dashboard. Keyhole brings clarity to social media metrics by delivering actionable, easy-to-understand data to brands, journalists and marketers. Through a real-time dashboard that measures the social impacts of trends and influencers, users can focus on executing, optimizing and reporting campaigns instead of compiling metrics such as user engagement. Key features include tracking the numbers (posts, users, reach, impressions) behind hashtags or keywords and campaigns, identifying the most influential users talking about a given term, offering advanced search features…

Keyhole

28

VOZIQ

VOZIQ monitor online conversations of customers, competitors, and influencers and track what matters the most in real time.VOZIQ helps businesses leverage contact center customer interactions as a strategic data source for actionable intelligence about customer sentiment, intent and effort.VOZIQ helps businesses leverage contact center customer interactions as a strategic data source for actionable intelligence about customer sentiment, intent and effort. These insights help contact centers address customer experience issues, predict and prevent customer churn, and significantly improve contact center efficiency. VOZIQ’s Text Analytics Solutions for Contact Centers leverage its cloud-based text analytics platform to capture customer interactions from agent notes and surveys, integrate them with customer data from CRM and billing systems, and deliver unified analytics about customer sentiments, issue types and root causes. Establish multiple listening posts throughout your contact centers and business units by integrating customer…

VOZIQ

29

Spredfast

Spredfast provides an open social software platform that connects every business in the world to the people they care about smart social technology and processes 650 million pieces of social content per day, giving brands the visibility, context, and tools that need to make every consumer touch point better. Spredfast is a powerful, open social software platform that connects every business in the world to the people they care about. Spredfast social marketing platform changes how you connect with the people your business cares about most, leveraging the power of social to help you build your brand—and brand loyalty. Streamline content planning, respond efficiently with context, and share social insights with your entire marketing team—from one secure platform. Spredfast’s smart social software enables companies to build lasting relationships with today’s digitally connected consumer. Brand and media companies use the Spredfast Social Software Platform to manage, integrate and amplify social…

Spredfast

30

SocialClout

Socialclout provide access to the most comprehensive database of social conversations, with real time coverage. Provides conversations relevant to Facebook, Twitter, YouTube, Instagram, LinkedIn, Blogs, News sites or online forums. The Social Media Monitoring tool enables businesses to monitor the activities happening on various channels closely.SocialClout is a complete social media monitoring suite that empowers businesses to harness Social media platforms by monitoring, creating and publishing content and to analyze data to derive actionable insights.It works as a Social Media Aggregator and allows you to track and interact with users on multiple social channels using a single interface. Developed to provide a comprehensive and integrated set of social intelligence and monitoring capabilities, SocialClout is a software platform an enterprise business needs to listen, monitor, and manage its social activities. Using the Social Media Tracking software you can keep a tab on the activities on your…

SocialClout

31

Sentiment

Sentiment’s monitoring provides information on customer insight, lead generation and customer service.The Cloud platform empowers better customer service, identifies potential new customers and delivers new insights into their behavior with powerful analytics.Sentiment enables you to manage the opportunities and threats presented by social media with confidence.The Cloud platform empowers better customer service, identifies potential new customers and delivers new insights into their behavior with powerful analytics. This brings comments about your company, services, products and your competitors into one easily managed channel- not only from Facebook and Twitter but also 50 million blogs, forums and news sites. Features include Schedule and post content including images and videos to social media platforms using the Sentiment shared calendar. Bring in all your social mentions in one inbox so you can easily respond across…

Sentiment

32

SDL Social Intelligence

SDL provides Social Intelligence for Optimizing the Customer Experience with data driven solutions. SDL Social Intelligence helps companies build relevant digital experiences that deliver transformative business results on a global scale. SDL Social Intelligence helps companies build relevant digital experiences that deliver transformative business results on a global scale. SDL’s advanced analytics for web, campaigns and consumer behavioral modeling, you can unlock the power of data-driven marketing to deliver the products customers want and the messages that resonate across markets, languages and touchpoints. Capture and evaluate the context of every customer interaction. Combined with historical customer data and easy to set up marketing rules, you can apply this intelligence to provide customers with relevant online experiences. SDL Web 8 that ensure business users can do their jobs faster and easier, and…

SDL Social Intelligence

33

Webtrends

Webtrends offers a portfolio of digital solutions that help brands understand consumer behaviors and enable them to act on those insights utilizing advanced big data analytics. Webtrends see the complete picture of how they interact with your brand across any digital channel at any time and see those insights in one place. Webtrends helps companies make sense of their customer data to drive digital marketing success. By combining innovative technology the solutions are designed to provide actionable insights, increase customer engagement and boost revenue. Webtrends portfolio of cross-channel, real-time, individualized and actionable solutions to create the ultimate digital marketing environment or select any individual option that meets your needs. Webtrends see the complete picture of how they interact with your brand across any digital channel at any time and see those insights in one place.Webtrends Infinity Analytics is a new enterprise-scale analytics solution that harnesses big data to provide actionable customer intelligence…

Webtrends

34

Buzzcapture

Buzzcapture provides solutions for monitoring and analysing of social media. Buzzcare is a user-friendly web-based application, that constantly collects all relevant communications from social media channels so that the online customer care team can take appropriate action. Buzzcapture, help to gain structural insights into this data, and teach how to incorporate this work in your daily activities. For example, the results of a baseline measurement, stakeholder or target group analysis can offer applicable insights that are useful to reach these groups more effectively. Buzzcare is a user-friendly web-based application, that constantly collects all relevant communications from social media channels so that the online customer care team can take appropriate action.Buzzcapture, will deal with these types of questions in order to develop a useful social media strategy and corresponding content strategy.

Buzzcapture

35

Brandwatch

Brandwatch provides social media monitoring and analytics platform. Users can write Queries (search strings) to pull in the data they need, and then use an advanced suite of powerful analytics tools and features to slice and dice the data to get actionable insights.Brandwatch technology is built to listen to the millions of conversations happening all over the web every day, which can then be analyzed to unlock a whole host of advantages. Brandwatch is an enterprise social intelligence company, allowing users to analyze and utilize conversations from across the social web. It is the perfect platform to make sense of the chatter about your brand online. We crawl the internet, archiving social media data from over 90 million sources in 27 languages. Users are then offered the chance to search this data in Brandwatch’s web-based interface, both proactively and retroactively for mentions…

Brandwatch

36

Lithium

Lithium provides social solutions for marketing, commerce, support and innovation.Lithium helps companies grow brand advocacy, drive sales, reduce costs and accelerate innovation to create social communities that redefine the customer experience. Lithium helps companies grow brand advocacy, drive sales, reduce costs and accelerate innovation to create social communities that redefine the customer experience. Lithium, provides the power to create a trusted connection with your most passionate customers, respond and engage on social networks, steer online conversations to a community that you build and own, activate super fans and drive advocacy and crowdsource ideas and innovation from your best customers. Lithium Response is a social media response tool that empowers brands to manage the explosion of social customer service inquiries without sacrificing quality. Lithium measure team performance and address backlogs by adjusting…

Lithium

37

Integrasco

Integrasco offers social media intelligence for accurate and tangible measurement of Brand, Product and Service Tracker, Competitive Tracker, Launch Tracker and Campaign Tracker.Integrasco go way beyond Social Media reporting to empower you to understand what really drives your consumers and how this impacts on your brand.Integrasco Analytics helps you understand how your consumers think and feel about your business. Integrasco go way beyond Social Media reporting to empower you to understand what really drives your consumers and how this impacts on your brand. Integrasco provides accurate and tangible measurement for Brand, Product and Service Tracker, Competitive Tracker, Launch Tracker, Campaign Tracker, Owned Channel Tracker, Earned Channel Tracker, Crisis Tracker, Influence Tracker and Media Tracker. Real-time dynamic dashboard that allows you to compare and analyse the performance of your brand against competitors across Facebook, Twitter, YouTube etc.

Integrasco

38

Beevolve

Beevolve offers social media analytics for SMB’s to monitor their brand mentions, schedule and launch social media posts and measure resulting sales and engagement for those posts. Beevolve User generated content (UGC) created by users on blogs, forums, review websites, messageboards and other social media platforms is staggering and increasing at a rapid pace. Beevolve’s Social Media Monitoring and Analytics platform helps marketers, brand managers and PR agencies effectively measure, analyze and act on social media conversations. Beevolve’s platform is able to go a step further and extract and deliver insights that can be used to formulate marketing strategies, drive product development, measure advertising performance and avoid potential PR disasters before they spiral out of control.The monitoring dashboard gives you insights related to sentiment,buzz, top sources and…

Beevolve

39

Trackur

Trackur offers affordable social media monitoring tools for individuals, small companies, large corporations & agencies.Trackur scans hundreds of millions of web pages including news, blogs, video, images, and forums and lets you know if it discovers anything that matches the keywords that interest you.Trackur is a social media monitoring tool designed to assist you in tracking what is said about you on the internet. Trackur scans hundreds of millions of web pages including news, blogs, video, images, and forums and lets you know if it discovers anything that matches the keywords that interest you. Using sophisticated online reputation monitoring and filtering techology, Trackur is your reputation guardian. It does the heavy-lifting for you scanning the web for any mention of your name, brands, and products so you don’t have to. Trackur quickly see the number of new results, velocity change, share of voice…

Trackur

40

Synthesio

Synthesio provides solutions to get complete coverage of both social and mainstream media worldwide, with large scale data aggregation system designed to collect, store, and index massive amounts of content across the entire web in real time.Synthesio helps teams listen to, and analyze, consumer conversations across social and mainstream media within one platform.Synthesio is the framework for building social intelligence that provides real business results. Whether an organization’s social team is built within Marketing or crosses multiple departments, business units or geographies, Synthesio helps teams listen to, and analyze, consumer conversations across social and mainstream media within one platform. Synthesio provides coverage in 196 countries and 80 languages, monitor 100,000+ websites, and counting, in real time including Sina Weibo, VKontakte and WeChat, custom sourcing and research for each project, machine learning built to reproduce human behaviors, automated Sentiment in 21 languages, advanced automated noise removal and intelligent trend spotting, filtering and alerting.…

Synthesio

41

Bottlenose

Bottlenose understand how the brand is perceived across broadcast news, talk, sports, reality and dramatic programming. Bottlenose track everyone who talks about brand or any topic of interest and visualize audience interests, geography, languages, gender, ethnicity, activity and content trends. Bottlenose provides a new form of business intelligence software that helps enterprises discover emerging patterns and trends in vast amounts of streaming data. The cognitive computing technology automates data science in real time, to produce actionable insights without help from data scientists and IT professionals. The Nerve Center, provides a solution for enterprise analysts and strategists to monitor and understand the internal and external risks, threats, and opportunities, affecting their business in real-time. Nerve Center Discover provides an intuitive customizable smart data discovery application that’s easy for anyone to use, automatically provides rich dynamic insights about discoveries and trends over…

Bottlenose

42

Talkwalker

Talkwalker is one of the leading social data intelligence companies, its technology enhances the speed and accuracy of decision-making through real-time social media listening and multi-faceted social media analytics. Along with social data intelligence platform, Talkwalker also has easy-to-use free solutions such as Talkwalker Social Search, an instant social media search engine, and Talkwalker Alerts, a robust replacement to Google Alerts. Talkwalker is an easy to use and incredibly powerful social media monitoring and analytics tool. It delivers high value insights in a user-friendly dashboard recommended by agencies and brands worldwide. With a focus on big data crawling the Talkwalker search index is one of the largest, covering over 150 million sources in 187 languages. The dashboard is extremely user friendly and features intuitive filters and reporting functionalities. Discover 100% of Social Media Results with our Leading Global Coverage enjoy the most complete global source coverage in 187 languages, track over 30,000 brand images using Image Recognition, tap into the full…

Talkwalker

43

Socialbakers

Socialbakers provides solutions for monitoring and tracking tools for analysis of social networks that are used for comparing social media stats and metrics. Socialbakers is a marketing & analytics suites, with over 2,700 clients in 100 countries.In addition to offering one of the largest databases of free social media statistics and insights in the world, they provide user-friendly social media solutions that allow brands to measure, compare, and optimize their social campaigns with competitive intelligence that is second to none. The analytics platform provides global industry benchmarking and local categorization in social media. Socialbakers tracks, analyzes and benchmarks over 8 million social profiles across all the major social platforms including Twitter, Facebook, YouTube, LinkedIn, Instagram, Google+ and VK in Russia.

Socialbakers

44

Cision

Cision Public Relations (PR) Edition and Cision Social Edition were designed to meet the needs of communicators who demand comprehensive and seamlessly integrated solutions for ever-changing media landscape. Cision is a leading global media intelligence company, serving the complete workflow of today’s communication professionals.Cision offers comprehensive PR, IR and social media software, rich analytics, content distribution, and influencer outreach, Cision enables clients to engage audiences, enhance campaigns and strengthen data-driven decision making. Cision solutions include PR Newswire, Gorkana, PRWeb, Help a Reporter Out (HARO) and iContact brands. Cision social software searches millions of posts and mines the data that will help you monitor performance of key brand attributes, target emerging brand value drivers and make informed business decisions.

Cision

45

Simply Measured

Simply Measured provides solution to easily access and analyze all your social media data, from one central location.They provide reporting should be simple, beautiful, and accessible for everyone not just data scientists and streamlines the process of moving social media data into dashboards and other deliverables. Simply Measured offers the measurement and reporting solution for social media marketers. They provide reporting should be simple, beautiful, and accessible for everyone not just data scientists and streamlines the process of moving social media data into dashboards and other deliverables. Simply Measured makes it easy to analyze your paid, owned, and earned activity from all of your social networks. Insights are delivered exactly how you need them, whether that’s on the web, in dynamic Excel reports, or in PowerPoint. Simply Measured’s full suite of analytics arms you with the ability to research conversations, competitors, and audience, across all social…

Simply Measured

46

Adobe Social Analytics

Adobe Social helps you see and predict what customers like, talk about, and share most. Adobe Social monitors over 100 engagement metrics, filters social listening data by keywords and sentiment, and ties it all back to website activity so you can see which days, times, and types of content spark the most engagement. The features include Posting analytics, Comprehensive reporting filters, Predictive insights and Competitive analytics. Adobe Social helps you see and predict what customers like, talk about, and share most. Adobe Social monitors over 100 engagement metrics, filters social listening data by keywords and sentiment, and ties it all back to website activity so you can see which days, times, and types of content spark the most engagement. Discover what types of posts drive the most likes, retweets, and shares across your social networks so you can optimize your strategies to drive the greatest results. Use filters to sort posts by platform, data range, type, and content to compare performance and identify trends.With predictive insights,…

Adobe Social Analytics

Adobe Social

47

Opera Solutions

Opera Solutions provides Signal Products to deliver market-tested Signals, along with integrated data and machine learning science, in solutions designed for rapid deployment and easy integration with existing systems and work processes. The signal products are Hospital Staffing Optimization, Hospital Revenue Leakage, Mobiuss Front Office, Mobiuss Portfolio, SignalSensor and Signalytics. Opera Solutions provides advanced analytics software solutions that address the persistent problem of scaling Big Data analytics.Signal Hub extracts and applies insights from the most complex data environments to address multiple business problems and opportunities, accelerating targeted business actions and radically reducing time-to-value. The Signal Hub platform touches hundreds of millions of consumers across many leading companies, with a specific focus on dramatically increasing revenue from existing customers while introducing new capabilities that drive competitive advantage. The key innovation behind Signal Hub is its ability to deliver data science at scale. The end-to-end platform automatically creates Signals, which can be…

Opera Solutions

48

Crimson Hexagon

Crimson Hexagon’s Forsight platform charts social sentiment using an advanced data visualization and categorization model that reveals this vital data and more. Crimson’s BrightView algorithm uses an ensemble of patented methods to analyze the conversation holistically and contextually.Crimson Hexagon is a leading provider of social media analysis software. Powered by technology and an in-house data library of more than 500 billion posts, Crimson Hexagon’s ForSight platform helps hundreds of brands and agencies answer critical business questions through the insights derived from social data. Crimson Hexagon allows businesses to answer strategic business questions using flexible, customizable categories. Whether you want to look at consumer trends, purchase intent, product attributes, drivers of sentiment, competitors, or category-level conversations, our social media analytics platform can help. Best of all, with Crimson’s social media analytics tool you pay only for insights –…

Crimson Hexagon

49

TheySay

TheySay’s Social Media monitoring platform is called MoodRaker. The platform monitors multiple data sources and channels (Twitter, Facebook, news, digital media, amongst others) and uses a rich real-time dashboard to track, compare, summarise, and make sense of public opinions, moods, and feelings at a truly vast scale beyond what any single human would be able to read and digest.MoodRaker allows you to keep track of what people say about any topic across Social Media and news networks. TheySay’s real-time Sentiment Analysis API gives you access to a state-of-the-art sentiment analysis algorithm through a scalable and secure RESTful API service.The analysis…

TheySay

50

Social Harvest

Social Harvest is a lean, mean, and scalable data gobbling machine. Built with Go, extensible with virtually any other language via data streams and a RESTful API and supports both SQL and NoSQL databases. The customizable dashboard can accommodate the visualization of any data with widgets.Social Harvest is an open-source social media analytics and monitoring tool. It’s goal is to help provide insight for social media for individuals and small businesses. It is not designed as an enterprise tool; however, there is nothing preventing the enterprise from finding value within it.One of the primary focuses of this tool is cost…

Social Harvest

51. Hootsuite

Hootsuite is a social relationship platform that empowers users to execute social media strategies across their organizations.Create custom, targeted streams to see the conversations relevant to you as they unfold. Then engage with your audiences quickly and consistently across your organization.

Hootsuite

52. Mention

Mention changes the way you monitor the web. Create keyword-based alerts on your company, your brand, your competitors, and receive updates in real time about any mentions on the web and social networks. React to your audience, collaborate with your team, and get analytics on your mentions.

Mention

53.Sprout Social

Sprout’s platform offers users the ability to integrate with Twitter, Facebook, LinkedIn, Instagram, Google+, Zendesk, UserVoice, Feedly and Google Analytics. Sprout helps brands communicate with customers on social channels, collaborate across teams and measure the effectiveness of their efforts.

Sprout Social

54.SumAll

SumAll lets you connect unlimited Facebook, Instagram, Twitter and Google Analytics accounts for you and your clients.SumAll reliably provides stunning and comprehensive reports to monitor and drive social media success.

SumAll

55. Bazaarvoice

Bazaarvoice’s technology platform engages consumers, increases sales, and protects loyalty through authentic ratings and reviews, Q&A, and brand-relevant photos, videos, and social posts. Interactions across the Bazaarvoice network yield insights on past, present, and future shopping behavior, enabling marketers to identify competitive advantage

Bazaarvoice’

56. MediaVantage

MediaVantage is a secure web application that delivers real-time media monitoring and provides the tools and intelligence you need to paint a complete picture of your PR success.

MediaVantage

57. Social Crawlytics

Social Crawlytics find out where your and competitor’s content is being shared and promoted and monitor, schedule and analyse social sharing metrics in one intuitive dashboard.

Social Crawlytics

Social Crawlytics

58. SAS Social Media Analytics

SAS Social Media Analytics includes features for Data Management, Data and Text Mining, Media Intelligence Portal, Media Analyst Workbench, Conversation Center and many other integration features .

SAS

59. Salesforce.com

Salesforce.com provides Radian6,Social Studio and Buddy Media. Radian6 identify and analyze conversations about your company, products and competitors with the leading social media monitoring and engagement tools. Buddy Media empower marketers with tools to manage and schedule posts and publish content. Radian6 is part of Salesforce’s Marketing Cloud, a suite of capabilities designed to help organizations manage all of their social marketing activities.

Social Studio helps you build more meaningful relationships with customers by tapping into the power of social media in your marketing, customer service, and sales organizations. Harness social conversations to listen, analyze, publish, and engage with your customers, on a 1:1 basis.

Salesforce

Social Studio

You may also like to review the Top Free Social Media Management and Analytics Software list:
Top Free Social Media Management and Analytics Software

You may also like to review the Top Free Social Media Management and Analytics Software list:
Top Free Social Media Management and Analytics Software

Social Media Management and Analytics Software at a Glance

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11 Reviews
  • February 11, 2014 at 6:05 am

    ADDITIONAL INFORMATION
    Thanks for covering us in your list!

    Cheers,
    Sam

  • August 20, 2014 at 11:02 am

    ADDITIONAL INFORMATION

    Thanks for sharing the list. You might like to add ‘ VOZIQ’ as well. For more details you can refer to http://www.voziq.com/monitor/. Let me know if you have any queries.

  • August 26, 2014 at 7:49 am

    ADDITIONAL INFORMATION
    A Comprehensive list indeed. Very helpful. This is Mrigank from the socialclout team. SocialClout is a complete suite of tools that help Businesses to manage their social media marketing and monitoring initiatives. It Includes Monitoring, Listening, Engagement workflow, Social Media Analytics and Social Media lead generation and competitve analysis.I Would request you to visit http://www.socialclout.com to evaluate by trying out our 30 day free trial. Would appreciate your feedback.This tool would be a great asset to the marketing teams of small businesses because it is rich in feature and competitive in pricing.

  • Tom
    September 25, 2014 at 4:18 pm

    ADDITIONAL INFORMATION
    I don’t think any of these are free. If you’re looking for an open-source alternative, Social Harvest is an open source social media analytics platform.

  • September 25, 2014 at 7:47 pm

    ADDITIONAL INFORMATION
    Hello, Good to see the exhaustive list. You might like to have a look at VOZIQ as well when you update it next time. Whats unique with VOZIQ, unlike other brands which one pays and gets access to, VOZIQ is solution (service) with data scientists using the solution, manually removing false alarms and drawing intelligent insights and offering to clients. Thus clients actually can concentrate on their work, we analyze the data using our technology tool, Thank you!

  • October 1, 2014 at 12:16 pm

    ADDITIONAL INFORMATION
    Have you tried Mediatoolkit – http://www.mediatoolkit.com
    It’s one of the fastest and the most affordable solutions in the market.

  • October 14, 2014 at 1:09 am

    ADDITIONAL INFORMATION
    If you have not aware of Plumlytics, then take a look at http://plumlytics.com/. It provides customized features and very affordable

  • Eleanor
    November 14, 2014 at 2:56 am

    ADDITIONAL INFORMATION
    Great Post! I advice also http://www.socialwinapp.com/, a very useful tool to measure the Engagement and the ROI of your page on Facebook, Twitter and Youtube.

  • March 2, 2015 at 1:57 pm

    ADDITIONAL INFORMATION
    Thank you for including Brandwatch in this comprehensive list!

    Iris (Community Manager, Brandwatch)

  • Kali
    March 29, 2016 at 4:47 am

    ADDITIONAL INFORMATION
    Wow! I have never heard about Adobe and Oracle social media instruments!
    I would also add to this impressive list social media analytics tool https://kuku.io.
    You can pay only for managing multiple accounts in Twitter, Pinterest, Facebook, Linkedin, Google+ and Tumblr (KUKU.io is a social media management tool also) and connect social media analytics for free.
    With it you can find best performing social media channels, track engagment rate and increase of followers in all social media at once.

  • March 3, 2017 at 4:26 pm

    ADDITIONAL INFORMATION
    Thanks so much for including Sendible in this list. If you’re interested in doing a full review, we’d love to show you around the platform.

    Gavin (CEO, Sendible)

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