Salesforce Marketing Cloud

Salesforce Marketing Cloud helps to make the most of every customer interaction such as creating personalized, cross-channel customer journeys that deliver exceptional brand experiences. Salesforce Marketing Cloud provides Email, Mobile, and Web Marketing with ExactTarget, Social Media Marketing with Social Studio, Digital Advertising with Social.com, B2B Marketing Automation with Pardot. Features include Email marketing, Mobile messaging, Campaign management, Predictive Intelligence, Data and analytics, Social listening and analysis, Content marketing, Community engagement and social care, Media optimization and audience management on Facebook, Twitter, and LinkedIn, Lead generation, Lead qualification, Lead nurturing and Lead tracking.

Journey Builder empowers to guide customers on 1:1 journeys across channels and devices to ensure to deliver the right message, at the right time, via the right channel. Email is the engine that drives online commerce and is the foundation for building 1:1 relationships throughout the customer lifecycle. The mobile solutions put in touch with customers ever-changing context, from smartphone to tablet to laptop. Social Media features help to expand the capabilities, move the customer journey forward, and take your brand's social presence to new heights. Predictive intelligence predicts the next best content, or deliver personalized messages across channels and devices, and the tools to achieve marketing goals and boost ROI.

You may like to read: How to Select the Best Campaign and Lead Management Software for Your Business, Top Campaign and Lead Management Software, Top Lead Intelligence & Lead Mining Software, Top Lead Capture Software and Top Predictive Lead Scoring Software